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TAPinto Touts Traffic and Revenue Growth While Celebrating Ninth Birthday at Franchisee Meeting

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TAPinto.net celebrated its ninth birthday on Monday at its franchisee meeting held at the Grand Summit Hotel, in Summit, NJ. 

What began in 2008 as an all-online local newspaper in New Providence founded by Michael Shapiro and his wife, Lauryn, is now the dominant player in local news, with more than 65 TAPinto sites providing original local reporting every day in more than 100 towns in New Jersey and New York. The company's growth took place during a time when other media organizations slashed local news coverage and laid off staff.  

"Traffic continues to grow, with more than 894,000 readers in September 2017," Shapiro said. "80,221 people are receiving TAPinto's daily e-news and 162,776 people follow TAPinto sites on Facebook. Revenue is up approximately 50 percent year-over-year."

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TAPinto is investing more than $150,000 in technological improvements including new infrastructure and databases to support further expansion, Shapiro added.   

"TAPinto sites are locally owned and operated and do their own original local news reporting," Shapiro said. "Local ownership and local reporting makes all the difference. By providing the back-end, training, and support to our franchisees, we created a growing and successful network of online local news sites that is a model for the struggling media industry. Our innovative model enables our sites to not only produce great original local news, but also achieve record-breaking traffic and financial sustainability."

What's next for TAPinto?  "If I were a betting man, I'd put money on TAPinto launching in another state in the next six months," Shapiro said.

"As we continue to grow, we are committed to improving local journalism," he added. "Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."

For more information about franchising TAPinto in your community, visit www.starttap.net 

 

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TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6.5M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 

In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 


TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hasbrouck Heights, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Parsippany, Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Teterboro, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park, Wood-Ridge and Yorktown (NY).  It also has a franchised Travel section, TAPintoTravels covering domestic and international travel and TAPinto Horses, covering everything equestrian in the tri-state area.

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Montclair

Philip Roth's Childhood Home Still Standing in Newark

May 24, 2018

Newark, NJ—The house at 81 Summit Avenue in Newark's Weequahic neighborhood is otherwise unremarkable expect for a sign attached to its faux flagstone facade noting that the home has been designated a historic site -- the childhood home of celebrated author Philip Roth, who died Tuesday at the age of 85.

There were no crowds outside the home to pay homage to the ...

Vehicular Homicide Charges for Driver of Paramus School Bus

May 25, 2018

MORRISTOWN, NJ - The driver of a school bus involved in a crash on Route 80 last week that killed two people faces two counts of second-degree vehicular homicide/death by auto, it was announced today.

The driver, Hudy Muldrow, 77, of Woodland Park, attempted to make an illegal U-Turn on the highway in an attempt to find his way to Waterloo Village, the planned destination of the bus that was ...

Upcoming Events

Tue, May 29, 7:00 PM

Montclair Public Library Auditorium, Montclair

Open Book/ Open Mind: CODE GIRLS with Liza Mundy ...

Arts & Entertainment Education

Tue, May 29, 7:00 PM

Studio Playhouse, Upper Montclair

Into the Woods Auditions

Arts & Entertainment

Letter to the Editor: Gum Litter and what YOU can do about it

May 16, 2018

Gum is non-biodegradable, meaning it doesn't’t break down ever….

Today, the unlikely problem surfaces. The average person chews 275 sticks of gum per year. With the amount of people in daily society, it’s no mystery why chewing gum is the second most littered item after cigarette butts.  Did you know that gum is banned in Singapore?

In addition to littering human ...

Montclair Police Blotter: Vandalism to Parked Cars, Mysterious Parking Meter Crash, and More

May 23, 2018

MONTCLAIR, NJ - The following blotter was compiled and released by the Montclair Police Department on May 22, 2018:

Arrest:
05-15-2018 (Orange Road) Mr. Danny Josama, 42yoa from West Orange, was arrested and charged with
DWI.
05-21-2018 (Wellmont Theater) Mr. Marcelo Dasilva, 40yoa from Montclair, was arrested and charged
with Burglary and Criminal Mischief for entering the Wellmont ...

'Turning Off the Morning News' brings comic twist

‘Turning Off the Morning News’ tackles today’s issues with a comic twist

By Liz Keill

PRINCETON, N J – Despite the late night comics, no one quite captures the insanity of the political/social status world like Christopher Durang.

His latest play, “Turning off the Morning News” hit the ground running.  John Pankow as Jimmy addresses the audience, ...

'To Kill a Mockingbird' Sustains Timeless Appeal

SUMMIT, NJ – The Summit Playhouse provides a stellar production of a much loved classic, “To Kill a Mockingbird.”

The Harper Lee novel, later a Gregory Peck film and now a stage production, retains all the warmth, intensity and integrity that made it such an appealing hit in the 1960s. And there will be a new production on Broadway in December with a script by Aaron Sorkin ...

WALK THE MORRIS CANAL GREENWAY CENTRAL TRAIL

May 26, 2018

  

We’ve Walked the South End. We’ve Walked the North End.  Now We Have Two Opportunities to Walk the Central Trail of the Morris Canal Greenway.

JOIN US!

Sunday, May 27, 2018 at 9:00 AM 

Saturday, June 2, 2018 at 9:00 AM

The walk will begin at the Oakeside Bloomfield Cultural Center, 240 Belleville Ave, Bloomfield, ...