MONTVILLE, NJ – Even though residents have been warned about the scams that texters are using to make money off of the COVID-19 crisis, if you receive a text or email that says the Census Bureau wants your opinion – it’s most likely real.

The U.S. Census Bureau has launched two new surveys to measure social and economic trends in the nation’s small businesses and households, according to a release. Responses from these surveys will provide insight into the scope of the impact of the COVID-19 pandemic response on social and economic measures in the U.S.

The five-minute Small Business Pulse Survey includes a limited number of questions on topics such as location closings, changes in employment, disruptions in the supply chain, the use of federal assistance programs, and expectations concerning future operations. Over the course of nine weeks, nearly one million small businesses will receive an invitation to participate. This survey defines small businesses as having a single location with 1 to 499 employees.

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Results of this survey could provide useful information to the public, businesses, and policymakers for understanding how changes in business operations, employment, hours, and the availability of consumer goods and services are impacting American life. 

The Household Pulse Survey is the result of an effort by the Census Bureau to work with other federal agencies to document trends in how individuals are experiencing business curtailment and closures, stay-at-home orders, school closures, changes in the availability of consumer goods and consumer patterns, and other significant changes to American life.  

The first household data were released May 20, and included responses collected between April 23 and May 12. The release includes national-level estimates as well as state-level estimates. Releases are expected to continue weekly through mid-July 2020.

According to the results for New Jersey, more than half of the respondents have at least one household member who has lost their job:


   Week 1

   Week 2

   Week 3

% of NJ adults with a loss of employment income since March 13




% of NJ adults where there was either smtms or often not enough to eat in the last 7 days




% of NJ adults who delayed getting medical care because of the pandemic in the last 4 weeks




% of NJ adults who missed last month’s rent/ mortgage payment or who don’t know if they can pay next month





 The results are here.

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