Business & Finance

Press Releases

TAPinto Touts Traffic and Revenue Growth While Celebrating Ninth Birthday at Franchisee Meeting

TAPinto.net celebrated its ninth birthday on Monday at its franchisee meeting held at the Grand Summit Hotel, in Summit, NJ. 

What began in 2008 as an all-online local newspaper in New Providence founded by Michael Shapiro and his wife, Lauryn, is now the dominant player in local news, with more than 65 TAPinto sites providing original local reporting every day in more than 100 towns in New Jersey and New York. The company's growth took place during a time when other media organizations slashed local news coverage and laid off staff.  

"Traffic continues to grow, with more than 894,000 readers in September 2017," Shapiro said. "80,221 people are receiving TAPinto's daily e-news and 162,776 people follow TAPinto sites on Facebook. Revenue is up approximately 50 percent year-over-year."

Sign Up for E-News

TAPinto is investing more than $150,000 in technological improvements including new infrastructure and databases to support further expansion, Shapiro added.   

"TAPinto sites are locally owned and operated and do their own original local news reporting," Shapiro said. "Local ownership and local reporting makes all the difference. By providing the back-end, training, and support to our franchisees, we created a growing and successful network of online local news sites that is a model for the struggling media industry. Our innovative model enables our sites to not only produce great original local news, but also achieve record-breaking traffic and financial sustainability."

What's next for TAPinto?  "If I were a betting man, I'd put money on TAPinto launching in another state in the next six months," Shapiro said.

"As we continue to grow, we are committed to improving local journalism," he added. "Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."

For more information about franchising TAPinto in your community, visit www.starttap.net 

 

______________

 

TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6.5M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 

In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 


TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hasbrouck Heights, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Parsippany, Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Teterboro, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park, Wood-Ridge and Yorktown (NY).  It also has a franchised Travel section, TAPintoTravels covering domestic and international travel and TAPinto Horses, covering everything equestrian in the tri-state area.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

New Brunswick

The Jaffe Briefing - December 15, 2017




The Jaffe Briefing will publish its final issue of the year today, returning Tuesday, January 2. Happy 2018 to all!


OUR TAKE ON THE NEWS IN NEW JERSEY

 JERSEY CITY - Season's greetings and peace on Earth. Unless you happen to be an imam from Jersey City, who apparently called Jews in Israel "apes and pigs." NJ ...

Traffic Advisory for Rutgers Big Chill 5K Run/Walk on December 2

December 1, 2017

Be advised that on Saturday, December 2, Rutgers Recreation Big Chill 5K run/walk will take place from 7 a.m. to noon. Due to this event, there will be full and partial closures to several main roads in the New Brunswick area including College Avenue between Buccleuch Park and Somerset Street. 

The following roads will be closed intermittently: Somerset Street from ...

Sigma Chi members deny allegations of Xanax-spiked drinks

December 15, 2017

NEW BRUNSWICK, NJ - TAPinto New Brunswick sat down with several members of the Sigma Chi fraternity at their house, following allegations that the chapter spiked women’s alcoholic beverages with Xanax.

The four members, all of whom declined to be named, denied the allegations of any such activity or wrongdoing.

Rather, they said that the allegations were made by the ex-girlfriend of a ...

Former Rutgers student pleads guilty to involvement in cyber attacks against university

TRENTON, NJ - A former Rutgers student pleaded guilty to his involvement in a series of cyber attacks against the Rutgers University computer network, which left the internet crippled for days at a time, US Department of Justice Officials announced on December 13.

Paras Jha, 21, of Fanwood, faces up to 10 years in prison and a fine of up to $250,000, US officials announced, after he pled ...

Rutgers student activists disrupt board of trustees, call for minimum wage increase

NEW BRUNSWICK, NJ - Dozens of students activists interrupted the Rutgers Board of Trustees December 12 meeting as part of their campaign for a campus-wide $15 minimum wage.

Many of them chanted slogans such as “If we don’t get it, shut it down,” and “We want just, and power, and 15 an hour.” Others hel​d​ up signs which ​simply ​read ...

NJTV to put spotlight to New Brunswick with "In Your Neighborhood" special

December 12, 2017

NEW BRUNSWICK, NJ - ​NJTV - typically broadcasting from its home in downtown Newark - is coming to New Brunswick these next couple weeks, as part of their “In Your Neighborhood” series.

NJTV’s program will bring together different key figures from across the city, similar to In Your Neighborhood specials the​ station has ​broadcast in Asbury Park, Camden ...

OPINION

A Threat to Patient Choice; Horizon Limits Network - Letter to the Editor

December 6, 2017

A 96-year old patient recently arrived at my office in Monroe and burst into tears, saying her insurance company called to tell her she needed to switch doctors. She brought a letter indicating that I would no longer be in-network for her Medicare Advantage plan with Horizon Blue Cross Blue Shield. 

The state’s largest carrier had excluded from its new Medicare ...

Advisory: Code Blue in Effect for Evening of Thursday, December 14

December 14, 2017

Due to frigid temperatures, Code Blue will be in effect for the evening of Thursday, December 14. 

Accordingly, the Henry Guest House, located at 58 Livingston Avenue (next to the New Brunswick Free Public Library) will be open overnight as a warming center between the hours of 7 p.m. tonight and 7 a.m. Friday. 

Code Blue goes into effect when temperatures dip below 20 ...