Not all recruiters are requiring video resumes today, but this has become an acceptable format for candidates for selected jobs. Video Resumes can certainly help you stand out, but there have been noted instances where the effort drastically backfired. Here are some tips for creating a compelling video resume.
•Relevance – Applying for the vice president of accounting is not a position that warrants a video resume. This is a senior position where your skills and years of experience will get you the job. The hiring manager will want someone who is an expert in financial analysis and regulations not video production.
•Professionalism – Anybody can use a Word Processor. But can everybody create a video? To an extent, yes, but the video resume is not meant to be done by picking up your cell phone and shooting on the default settings of your camera. You are going to need to put extra work into it. Decisions ranging from lighting, to composition, to editing are all in your hands and will demonstrate your creative abilities.
•Brevity – Before you even think of creating a massive production remember that most people would prefer a video around the minute mark, and no longer than two minutes. That is not to say the video cannot be grand, just keep it short.
•Creativity – Being clever is always appreciated. Much like how you would cater your cover letter to the specific position, your video resume should have specific nuances catered to that particular field. The people who have this ‘easiest’ would be videographers who can splice in the multiple styles of projects that they have worked on.
•Be Prepared For Viral – This is the online age, and while companies may have policies for not sharing candidate information, be aware that anything can be shared online. You don’t want to embarrass yourself when applying for a job and have something posted to the web that might not be your best effort. Do a test with friends or family, if having them watch your video embarrasses you, then don’t submit it.
In the end, video is not yet the new standard for resumes. It is a modern approach that is effective for selected positions but the traditional resume is still the number one tool used by hiring managers today.
Peggy is the co-founder of Consultants 2 Go® (C2G), a consulting firm that provides marketing solutions to Fortune 500 companies in the Financial Services, Telecom, Life Sciences and other industries. Consultants 2 Go was just named to the Inc. 500/5000 List as one of the fastest growing companies in the United States. Prior to starting C2G, Peggy was a Vice President at American Express. She holds an MBA from St. John’s University and a BA from the College of Mount Saint Vincent. She recently served as a member of the Advisory Board for The Academy of Our Lady of Peace, New Providence, NJ.
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