Business & Finance

Charity Events Group Celebrates Grand Opening of New Piscataway Office

Derek R. Basista, Founder & CEO of Charity Events Group cuts the ribbon during the company's Grand Opening celebration for its new Piscataway office Credits: Ken Simmons-TAPinto Piscataway
Derek R. Basista, Founder & CEO of Charity Events Group cuts the ribbon during the company's Grand Opening celebration for its new Piscataway office Credits: Ken Simmons-TAPinto Piscataway
Charity Events Group grand opening celebration Credits: Ken Simmons-TAPinto Piscataway
Joint Legislation Resolution awarded to CEG for organizing the 'Hillsborough-Fire Thank You Dinner' Credits: Ken Simmons-TAPinto Piscataway
Derek R. Basista, Founder & CEO, Charity Events Group Credits: Ken Simmons-TAPinto Piscataway

PISCATAWAY, NJ – The start of a new era for Derek Basista began Friday, Sept. 30 when he cut the ribbon at the grand opening ceremony for Charity Events Group’s (CEG) new Piscataway headquarters at 30 Knightsbridge Road off of Route 287.

Four years ago Basista founded CEG, a national events management firm that specializes in organizing gala affairs for charities and various types of non-profit organizations.

The Manville resident chose Piscataway as the company’s new home after realizing that in order to grow, he needed to move operations to a facility that allows him better access to the communities he wants to target throughout New Jersey: non-profit foundations and charitable fundraising organizations.

Sign Up for E-News

Basista’s journey began seven years ago, when after graduating from DeVry University with a degree in business administration, he started a web design and business solutions company serving companies of all types. But despite the successes that came with it, he kept feeling the need to help non-profit companies wherever he could.

“I felt like something was missing so I started planning and designing events for the Ronald McDonald Foundation as a volunteer,” said CEG’s founder. “I realized it was something I really enjoyed doing; my heart was in it.”

This experience led Basista to form Charity Events Group which designs, plans, and markets events for non-profits and charities. “They’re the ones that need the most help,” he said. “Event planning companies and designers are expensive.”

CEG, which can coordinate events anywhere in the country, charges set rates to help clients plan their budgets. “My goal is to provide a service I know I’m very good at to people who can’t necessarily afford another company, for a much lower rate,” Basista said.

He noted that what sets CEG apart from their competitors is that they are also able to be charitable through their Donation Program which donates a portion of an event’s proceeds back to the charity that referred the client.  “Why should we keep the money when you need it more than we do,” said the entrepreneur.

“I care about knowing that I’ve given the client an event they can be proud of, I’ve given them an event that could potentially have brought in more profit through fund raising and I’ve given them a donation so that at the end of the day I’ve left them a little better off than when I met them,” he said.

Because of his care for what he does as lead designer, Basista and his team at CEG have grown their portfolio of clients around the state and the country to include a variety of non-profit organizations and charities such as HomeFront NJ, St. Jude Children’s Research Hospital, and Atlanta’s Rally! Foundation.

And the CEG team continues to design themed gala events and golf tournaments for the Ronald McDonald Foundation, the company’s first-ever client, as they fundraise to build a new Ronald McDonald House in New Brunswick.

Basista considers April, 2016, to be a turning point for Charity Events Group when he and the company were awarded a Joint Legislation Resolution by the State of New Jersey and Assemblymen Andrew Zwicker and Jack Ciattarelli of the 16th District in recognition for their work in organizing the Hillsborough-Fire Thank You Dinner to show appreciation to over 600 first responders who assisted in a February warehouse fire.

CEG has also been recognized by the Gallagher Group International, recently receiving their prestigious Power of Diversity Award for the work they are doing in the community.

“I want to let the surrounding communities and counties know that we are here,” said Basista. “Let us know how we can help.” is an online newspaper serving the Township of Piscataway. Sign up for our FREE daily eNews and follow us on Facebook and Twitter @PiscatawayTAP.

Businesses: Advertise with TAPinto Piscataway. Click here for more information.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News


Dr. Jacqueline Littlejohn - Candidate for Piscataway Town Council

April 13, 2018

Why are you running for election to the Piscataway Township Council?

I am running for election to the Piscataway Township Council because I believe that a vibrant democracy only flourishes when the governed have a voice in their government, be it in the form of compromise, protest, or even becoming viable candidates themselves. I have chosen the latter approach. As a candidate I want to be the ...

The Piscataway Democratic Organization Names its 2018 Ward Slate

The Piscataway Democratic Party is putting forward an incredible slate of ward candidates for the Township Council.  “Frank Uhrin, Jim Bullard, Steven D. Cahn and Michele Lombardi have brought us a 12 percent drop in the tax rate, many new job opportunities for hard working residents, and a rise in property values,” party chair and former mayor, Ted Light said.  ...

East Brunswick School Board Member Arrested for Engaging in Prostitution

April 20, 2018

EAST BRUNSWICK, NJ - Robert Cancro, 66, a member of the East Brunswick Board of Education, was one of numerous men arrested for engaging in prostitution as part of an ongoing investigation by the Hazlet Police of a location on Route 36. 

Cancro was elected to the Board last year.  He has served as a teacher and an administrator for many years and is currently ...


Piscataway – Reinhard Rudolf Kiefer, 85, died Sunday March 11, 2018 at home. Born in ...
Read more
Piscataway, NJ – Manuela Cruz, 94, born July 17, 1923, passed away peacefully on March 8, ...
Read more

Craft Brew Fest Pours Into Westfield April 28; TAPinto Readers Get $20 Off

April 19, 2018

Westfield Hops – A Craft Beer Experience will be taking place on at the Westfield Armory April 28 with one session from 6 p.m. to 10 p.m. Enter code TAPINTO when you order your tickets and get $20 off! Tickets are available online at All tickets include unlimited tastings and a souvenir tasting glass. 

Westfield Hops – A Craft Beer ...

Travis “TJ” Henry Health Fair - Free Family Community Health Event

Free Family Community Health Event Saturday April 21

TJ was a Rutgers University student from central New Jersey who passed away from sudden cardiac death.

The health fair is named in his honor to bring attention to fitness and wellness in our community.

This year the fair will focus on heart and mental health in young adults and families.

Event Activities:

Fun 3k Run/Walk - Time: ...

Rutgers professor named Pulitzer Prize finalist

NEW BRUNSWICK, NJ - For Evie Shockley, poetry – and her professorship at Rutgers University–New Brunswick – are central to her engagement with a world that needs change and central to the ways she prepares students to do their own engagement.

This week, Shockley was selected as a finalist for the Pulitzer Prize in the poetry category. The Pulitzer ...

Upcoming Events

Sat, April 21, 10:00 AM

Promise Garden, New Brunswick

Earth Day Fest

Arts & Entertainment

Sat, April 21, 11:30 AM

Plainfield YMCA, Plainfield

Plainfield YMCA Healthy Kids Day

Health & Wellness

Sun, April 22, 11:00 AM

Joyce Kilmer Park, New Brunswick

Mercado Esperanza

Arts & Entertainment Food & Drink

Job Seekers Flock to Job Fair Hosted by Assemblyman Joe Danielsen

April 19, 2018

SOMERSET, NJ - Hundreds of job seekers came out to meet more than 80 employers for Assemblyman Joe Danielsen's (D-17 Middlesex/Somerset) 4th Annual Job Fair at the Imperia Wednesday afternoon. 

There were two parts to the fair, in the early afternoon hours job seekers had the opportunity to attend workshops geared towards enhancing their job search techniques/interviewing ...

National Child Abuse Prevention Month

April 8, 2018

It is clear from headlines that child abuse and neglect is a nationwide tragedy – and the impacts reverberate to us all. April is Child Abuse Prevention Month, and we would like to take the opportunity to bring awareness to this issue.

Approximately 702,000 incidents of child maltreatment are identified each year – enough to pack 10 football stadiums. In 2016, an estimated 1,750 ...

Cluelessly Clueless

I teenaged my way through high school under the assumption that my parents had no idea what I was doing.  I like to think I was pretty good at withholding information and presenting situations in ways that were other than they really were.


Still, sometimes they found things out.  Like the time my friends plopped me on our front door step at one o'clock in the morning ...

Want to avoid gaining weight? Don’t diet!

Researchers aiming to identify lifestyle factors related to weight management followed more than 4,500 young adults (average age 24) for ten years. At the end of the study period, 77% of the men and 72% of the women had gained weight. The lifestyle factors associated with no weight gain among the remaining 23% of the men and 28% of women were regular eating patterns (not skipping meals) and no ...