PISCATAWAY, NJ -- TAPinto "Spotlight on Business" features local businesses and their owners who are vested in the community at large.

These businesses make it possible for TAPinto Piscataway to provide free daily news to its readers, by sponsoring our site. Follow this series to receive a fresh perspective on small business owners and their unique offerings while shining a spotlight on their stories.

This edition features Elena Sanchez, CPA of Sanchez & Associates, LLC, a Piscataway based professional accounting firm catering to small businesses, entrepreneurs & nonprofit organizations.

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TAPinto: Describe Sanchez & Associates, LLC.

Sanchez: Sanchez & Associates offers year-round tax assistance for individuals and businesses including managing sales tax compliance, business and estate tax planning and preparation of personal and corporate returns. Our seasoned staff stays current with changes in tax law to identify tax planning implications, allowing us to proactively apply updated strategies to minimize our clients’ tax liability and maximize their financial growth.

TAPinto: What’s unique about your business?

Sanchez: We are a local firm, and as your CPA you can count on me to work on your books, not a junior staff member who may not have the experience or communications skills I offer. I also pride myself on being available to my clients and responding to calls or emails in a timely fashion.

TAPinto: How did Sanchez & Associates get its start?

Sanchez: After almost 20 years in public practice, I started my own firm at the end of 2018. I truly enjoy helping individuals with their books and records and value the relationships built over the years. Choosing an accountant is a decision based on trust and communication. I value each client who trusts me to help them navigate their business needs such as choosing the type of business, daily bookkeeping assistance or setup, tax preparation, financial statements, tax audits and even dissolving businesses.

TAPinto: What’s most important for people to know about Sanchez & Associates?

Sanchez: As a small, local firm I can offer competitive pricing compared to larger firms. As a QuickBooks Pro Advisor, I can offer discounts on subscriptions and related apps and can provide guidance on choosing the best subscription for your business. Nonprofit organizations that cannot afford to hire a comptroller or full-time accountant find peace of mind having me work as their Virtual CFO, helping the bookkeepers and keeping an eye on their books year-round.

“The greatest reward for me in starting my own firm has been the ability to get to know many clients on a personal level,” said Sanchez.

“For example, I learned that an elderly client I prepared tax returns for about 8 years turned out to be a holocaust survivor. I never would have had the time previously to get to know her on a personal level,” she said about her time working for an accounting firm. “Now I cherish the times I get to visit her at her home and listen to her stories.”

For more information on the accounting and tax services offered by Sanchez & Associates visit www.sanchezassociatescpa.com .

Or contact Elena Sanchez, CPA for an appointment at 850-706-0303 or eiscpa1@gmail.com.

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