Food & Drink

Southside Clam Bar & Restaurant to Hold Official Grand Opening September 9

The New Market Avenue restaurant will hold its official grand opening featuring half-price drinks from 4 to 10 p.m. on Saturday, Set. 9
Southside Clam Bar & Restaurant features a raw bar.
Seafood fra diavolo at Southside Clam Bar & Restaurant.
Pork chops served up at Southside
Southside boasts a brick oven and customers can create their own pies.
Veal parmigiana and ziti; at Southside Clam Bar and Restaurant, customers can substitute menu items, including the type of meat and/or pasta they'd prefer.
Fresh seafood salad at Southside Clam Bar & Restaurant.
Halibut in a white wine sauce served with mango salsa.

SOUTH PLAINFIELD, NJ – Southside Clam Bar & Restaurant will host its official grand opening celebration on Saturday, Sept. 9 and in honor of the event the New Market Avenue establishment will be pouring out and serving up half price alcoholic drinks from 4 to 10 p.m.

“I am very excited to be here and feel we bring something new and different that wasn't here before,” said Southside owner and South Plainfield native Alexis Broehl. “There are a lot of Italian restaurants and so many Chinese and pizza places here, we aren’t the same old thing. We are a true asset to this town; there was nothing like us here before.”

Broehl, who previously owned Muscle Maker Grill in the Middlesex Mall, purchased the former Liquid Assets site last August and spent much of the next eight months renovating the restaurant from top to bottom before opening the doors to Southside back in April. Open Tuesday through Sunday, the restaurant features a casual décor, an open-kitchen with a brick oven, family-friendly atmosphere, and full bar stocked with top shelf liquor.

Sign Up for E-News

“We are very family-oriented and offer a casual atmosphere and want people to feel comfortable coming straight from work or with their kids, and feel, when they come here, like that they are at home eating,” said Broehl, who is on site daily, usually with her 5-month old son in tow. “We want people to have an enjoyable experience and want to come back.”

Southside boasts a raw bar along with an extensive seafood menu that includes all fresh, never frozen, items. “The seafood is delivered fresh every week. We never froze it,” Broehl said, noting that signature dishes include halibut, lobster, seafood fra diavolo, seafood salad, shrimp scampi, and seared scallops, to name a few, as well as raw oysters and clams oreganato.

For those looking for options other than seafood, restaurant offers also offers a variety of beef, pork, chicken, and pasta dishes as well as salads and create-your-own brick oven pizza all prepared by Southside’s professional and experienced chefs. There are daily dinner specials as well as every day menu items, including specialty pork shops, veal parmigana, New York strip steak, and more.

Additionally, the restaurant also features a kid’s menu as well as a variety of appetizers, including long hot peppers and homemade crab cakes, and various desserts and specialty coffees.

According to Broehl, one of the things that sets Southside apart is that all dishes can be specialized, with substitutions and special requests welcome.

“If you’re not a seafood person or you want something you see on the menu switched up, we will gladly do it,” she said, adding, “Here, it is whatever you like and we want people to have an enjoyable experience and want to come back.”

Southside is also available for private parties and will be offering special discounts for police/EMT/fire personnel as well as to Rutgers students. Additionally, the restaurant takes reservations, will work to accommodate large groups, and will prepare food for take out.

“Our goal is to have people come here, feel comfortable and want to come back again,” Broehl said, adding that, overall, she hopes diners will see past what the establishment once was.

“I hope people will get the idea of what this place used to be out of their minds and have an open mind to coming in and seeing what we are all about. Yes, it was liquid assets but that was the past. It’s done and gone,” she said. “We truly are something different, something new, something different that South Plainfield hasn't had before.”

Southside Clam Bar & Restaurant, located at 118 New Market Avenue at the corner of Hamilton Boulevard, is open Tuesday-Thursday from 4 to 9 p.m., Friday-Saturday from 4 to 11 p.m., and Sunday from 4 to 9 p.m. The restaurant is available for private parties and accepts reservations. For more information, follow them on Facebook at https://www.facebook.com/SouthSideClamBar/ or call
(908) 484-4800.

TAPinto South Plainfield is South Plainfield’s only free daily paper. Sign up to get all the news as it happens at www.TAPinto.net/enews and follow us on Facebook at https://www.facebook.com/SouthPlainfieldTAP/ and on Twitter at @SoplainfieldTAP.

TAP Into Another Town's News:

You May Also Like

Sign Up for E-News

Piscataway

A Call to Action on Healthcare

September 23, 2017

On July 29, 2016, one week after my 41st birthday, with no warning, I experienced a Spontaneous Coronary Artery Dissection. SCAD is an uncommon heart condition that causes arteries in the heart to tear, leading to a blockage of the artery, and, in my case, a heart attack.  I HAVE NO KNOWN RISK FACTORS FOR HEART DISEASE.  

I am a mother of two young children.  I am basically ...

Spotswood Community Comes Together To Help Beloved School Employee

September 23, 2017

SPOTSWOOD, NJ - A familiar face has been noticeably absent from the Memorial Middle School for the past two weeks. Frank Luongo has not been in his usual spot greeting students and parents at the morning drop off. For Spotswood and Helmetta parents, Memorial Middle School teachers and staff, Frank, as he's affectionately known, is a vital element of the sixth through eighth grade school's ...

Obituaries

James Faraci, 96, passed away on Friday, September 15, 2017 at Brandywine Living at Middlebrook ...
Read more
- Sep 1, 2017
Joyce Varga, 57, passed away on Friday, September 1, 2017 at Robert Wood Johnson University ...
Read more

Leadership is in the blood

September 22, 2017

               “Are you Mr Quinn? I have something for you?”

               The person speaking was a curator at a regional Northeast Carpenters union museum. He wanted to share a biography on my late great great grandfather and labor pioneer, Arthur A. Quinn. Yes, those who forget history are doomed to ...

Piscataway Applebee’s Celebrates Heroic Men and Women with 6th Annual First Responders Appreciation Day

Honoring the brave men and women who selflessly protect and serve has never been more important. On Sunday, September 24, Applebee’s Neighborhood Grill & Bar® in Piscataway, located in Piscataway Towne Center at 1282 Centennial Avenue, will host its 6th annual First Responders Appreciation Day at the restaurant by offering one FREE entrée to uniformed ...

Rutgers Football hit with NCAA sanctions, escapes harsher penalties

PISCATAWAY, NJ - Rutgers was hit with a two-year probation period, after the NCAA's Division I Committee on Infractions panel ruled the university failed to monitor its football program, the NCAA announced Friday afternoon.

The penalties fell short of the more punitive measures that were considered, which included the loss of scholarships and bowls.

Still, they added little to the ...

Hillsborough Author Continues Crusade to Perpetuate Legacy of Doris Duke and Her Estate

September 23, 2017

PLAINFIELD, NJ  - Hillsborough author Rikki Lynn Hauss will continue her campaign to perpetuate the legacy and lifestyle of heiress Doris Duke and the demolition of the Duke mansion along the Raritan River during the Tri-County History Fair Saturday, Sept. 30 from 11 a.m.-3 p.m. at the Plainfield Public Library.

A day of discovery, resource sharing, raffles, and an opportunity to speak ...

What You Should Know about Equifax Data Breach

September 18, 2017

Have you ever applied for a car loan, credit card, lease or mortgage? You may be among the 143 million Americans whose private data was exposed during a recent breach at Equifax – one of our nation’s top three credit reporting agencies. It’s outrageous that Equifax waited more than a month to inform consumers about this hack. And it’s unconscionable that some executives ...

Game of Thrones Season Seven Comes to a Chilling Culmination

When Sunday’s season finale of Game of Thrones commenced with a haunting mash-up of the iconic Lannister and Targaryen theme songs, fans knew they would be hanging off the edge of their seats in agony for a record-breaking 79 minutes and 43 seconds.

A potential “Red Wedding” scenario was thankfully avoided when the first 40 minutes placed more than a dozen principle ...