Business & Finance

Guest Column

Mark Zuckerberg Should Be Concerned About His Legacy; Punishing Legitimate Media Organizations and Small Businesses Isn’t the Answer; Regulation Is

3e259380400b17d2d20c_shapiro_headshot.jpg
Michael M. Shapiro
3e259380400b17d2d20c_shapiro_headshot.jpg

Facebook recently announced it will be changing its feed and algorithms so that news from publishers and posts from businesses will be relegated in favor of posts about your neighbor’s cat. 

Facebook CEO Mark Zuckerberg said that Facebook is making these changes because he is concerned about his legacy and that of the company he founded. If Mark Zuckerberg is truly worried about his legacy and that of Facebook, casting legitimate news publishers and businesses into the abyss will only further tarnish an image that is already deeply damaged.

Millions of people are being harassed, unfairly attacked, and maligned on Facebook worldwide. Fake news has proliferated. Children are being bullied and some, sadly, have committed suicide over posts on Facebook. Hordes of people acknowledge they are now addicted to Facebook and suffer from depression, anxiety and a host of other ailments because of it. That is Zuckerberg’s legacy and he needs to take responsibility for it.  

Sign Up for E-News

Now, after encouraging media organizations and local businesses to spend billions building up their social media presences on Facebook - including paying billions to Facebook itself to increase page “likes” and “follows” - Facebook is changing the game midstream. It has our money and we have no legal recourse. 

To cement the unholy legacy, Facebook’s hordes of lawyers and its top executives continue to claim Facebook is not a media company and therefore should not be regulated in any way.  They make this argument despite the fact that Facebook has editorial control over content posted on the platform and - with the changes now being implemented – the fact that Facebook is deciding what factors make news sources worthy of being placed in its News Feed.  

If Facebook doesn’t want a certain conservative or liberal publisher in the feed or decides a certain local news publisher shouldn’t be there either, that publisher’s social media reach will die, causing it significant economic harm. That’s a lot of power and it’s power that can be abused with scary consequences for our society and for the First Amendment. 

The only positive thing to come of all of this is that it may open the eyes of our elected officials, businesses and the American people who will now see Facebook for what it is:  An unscrupulous media company that needs to be regulated.

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer. Click here to submit a Guest Column.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Plainfield

You Meet the Most Amazing People on the Trail

The weather cooperated this weekend, so I went for more than one hike. After all, there are only just over fifty days before my walk to Maine commences, so why not.

This Saturday, some friends dragged me away from housecleaning (thank you!) for a quick jaunt through Watchung Reservation.  While we were there, we ran into two individuals from Westfield; the cosplayers introduced themselves ...

Go Take a Walk

Friday, March 30 was Take a Walk in the Park Day, so I did.  I really didn't have an excuse to not do so; the sun was shining, I had the day off, and I had no plans for the rest of the day.  So after a session with Abbe, my trainer at LifeTime Fitness, I made the short trip to Lake Surprise in Watchung Reservation. 

As I made my way around the lake, it was easy to see how ...

Upcoming Events

Sun, May 20, 2:00 PM

Miller-Cory House Museum, Westfield

History of Silhouettes & Craft for Children

Arts & Entertainment

Carousel_image_9d8e453cf3136a3d0129_rec_2017_hw_helper

Mon, May 21, 4:00 PM

Hannah Atkins Community Center, Plainfield

Homework Helper

Education

Mon, May 21, 7:00 PM

Unitarian Universalist Congregation of Somerset Hills, Somerville

Meta Performs ‘Dismantling the Racism Machine’: ...

Giving Back Other

Holy Savior Academy Presents ‘The Sound of Music,’ Eighth Graders Inducted into Thespian Society 

SOUTH PLAINFIELD, NJ – Holy Savior Academy's Drama Club performed 'Getting to Know: The Sound of Music' on May 3 and May 4. 

Holy Savior Academy's Drama Club just finished its fourth year and has performed six shows. The Drama Club is run under the direction of Susan Loughlin, Daneile Micale and Eva Tripodi. This year’s production, which featured a cast ...

UC's Performing Arts Company Earns Prestigious Foxy Award

May 20, 2018

MONTCLAIR, NJ -- Union Catholic's Performing Arts Company received a great honor when it was chosen for the Outstanding Achievement in Choreography or Movement for its Fall Play, Peter and the Starcatcher, at Montclair State University's Theater Awards last Monday.

Ms. Jeanette Rudnicki, a 2009 graduate of Union Catholic, was the choreographer. UC senior Angeline Carlo, who lives in ...

Peru Claims 1-0 Victory Over Colombia as Soccer Legends Show Off Skills in Paterson

May 20, 2018

PATERSON, NJ- During their playing days Carlos Valderama and Julio Uribe led their teams to victory in some of the largest soccer stadiums across the globe. On Saturday, the men, known better as “El Pibe” and Uribe, brought their talents to Paterson’s Baurele Field.

The rain did nothing to dampen the spirits of the nearly 500 fans who turned out to watch these beloved players ...

La campaña alimentaria anual de los carteros está lista para el 12 de mayo en todo el país

May 11, 2018

WASHINGTON, 2 de mayo de 2018 /PRNewswire-HISPANIC PR WIRE/ -- La Asociación Nacional de Carteros (National Association of Letter Carriers, NALC) llevará a cabo la 26ª edición anual de su campaña alimentaria el sábado 12 de mayo.

La campaña alimentaria Stamp Out Hunger® es la más grande con duración de un día en todo ...

Featured Business: NJ Printing & Embroidery LLC

Featured Business: NJ Printing & Embroidery LLC

Nestled in the heart of Plainfield is NJ Printing & Embroidery, a family-owned business providing digital screen printing and embroidery for custom shirts, caps and other items.

The company also offers custom printed business cards, fliers, banners and storefront vinyls, and can provide expert graphic art design upon request.

Eric ...

TAPinto Featured Franchisee: Steve Lenox of TAPinto Paterson

This week's feature will focus on TAPinto Paterson's franchisee, Steve Lenox. Find out how the current owner of a public affairs firm went from a former State Director for Senator Frank Lautenberg to a proud TAPinto franchisee for New Jersey's third largest city.

 

Q. When did you join TAPinto.net?

I joined TAPinto.net in September, ...

'To Kill a Mockingbird' Sustains Timeless Appeal

SUMMIT, NJ – The Summit Playhouse provides a stellar production of a much loved classic, “To Kill a Mockingbird.”

The Harper Lee novel, later a Gregory Peck film and now a stage production, retains all the warmth, intensity and integrity that made it such an appealing hit in the 1960s. And there will be a new production on Broadway in December with a script by Aaron Sorkin ...

'The Sting' with Harry Connick Jr. Slithers and Shakes at Paper Mill

MILLBURN, NJ – In a premiere production of “The Sting,” Harry Connick Jr. commands the Paper Mill Playhouse stage.

Based on the sensational Paul Newman/Robert Redford film in 1973, the 1930s plot centers on a con game and gambling, sometimes on a train between New York and Chicago.  Scott Joplin’s music is intertwined with the show, especially “The ...

The Great Alone by Kristin Hannah (St. Martin's Press, 2018)

            What is the “final frontier” on the Earth's surface? Many people would say Alaska, the 49th state, which was added to the United States fifty years ago. Once one has traveled to that remote land, it is impossible to forget the magnificence of the terrain and beasts. Floating by ship in Glacier Bay, surrounded by ...

The Man in Room 306 at the Luna Stage, West Orange, NJ

            The Luna Stage, a Jersey theater gem, chose to revive its 1995 world premiere drama, The Man in Room 306, to commemorate the 50th anniversary of the slaying of Dr. Martin Luther King, Jr.  Starring Jamil A.C. Mangan as Dr. King, this 90 minute production portrays Dr. King in the last hours of his life as he struggles to write a speech for the Poor ...

Into the Water by Paula Hawkins

Into the Water by Paula Hawkins (Riverhead Books, 2017)

 

I wanted to like Into the Water by Paula Hawkins because I had enjoyed her previous novel, The Girl on the Train, which was a suspenseful thriller. However, when I finished reading the first part of the Into the Water, I realized that I had not absorbed anything that was happening in the story. I blamed myself for not paying ...

Retro Review: Johnny Got His Gun by Dalton Trumbo

Retro Review: Johnny Got His Gun by Dalton Trumbo (Citadel Press, 1970)

 

How does a reviewer do justice to a book called “the great American novel”? I first read Johnny Got His Gun during the Viet Nam war, when young people, nationwide, were protesting fighting in a war that was a senseless waste of life; a war in which the United States had no business participating.

The Truth About My Reading

The Truth About My Reading

I didn't get my Composition and Literature teacher at Montclair State College at all. A crusty old man with a dour disposition, Mr. Smith always seemed angry and rude. He appropriately intimidated freshmen, even me, an English major, who found this common core course beneath my dignity. Frankly, as a graduate of Highland Park High School, and a survivor of Mrs.

The German Girl

The German Girl by Armando Lucas Correa (Washington Square Press, 2016)

For each of the twelve million victims murdered during World War II there is a gutwrenching story to be told. I have read hundreds of memoirs, biographies, plays, and novels that recount the stories of the martyrs; some are exceptional, some are fair. The German Girl by Armando Lucas Correa, an award-winning journalist, ...