Press Releases

TAPinto Crushes Readership Record in May with 853,958 Readers; Breaks 6M Readers for the Year

7bd74e62e54341b14cb2_tapinto_w_url.jpg
7bd74e62e54341b14cb2_tapinto_w_url.jpg
NEW PROVIDENCE, NJ - TAPinto.net, a network of 65 franchised online hyperlocal news sites in New Jersey and New York, broke its all-time readership record with 853,958 readers and 2,103,803 pageviews in May 2017, up from 639,508 readers in May 2016.  TAPinto also registered more than 6 million readers and 20 million pageviews during the last 365 days, breaking its all-time record for year-long site traffic.   

"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," said CEO and Publisher Michael Shapiro. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you." 
 
TAPinto.net, which began in 2008 as an all-online local newspaper in New Providence founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

From June 1, 2016 to May 31, 2017, TAPinto registered 6,106,228 readers who read 20,698,636 pages on the site, an increase of more than 35 percent year over year.  
 
 
"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."
 
TAPinto provides the backend, training and support to its franchisees. Current franchisees include hardcopy newspaper publishers, public relations firms, business development executives, veteran journalists, attorneys, financial advisors, realtors, marketing and communications professionals, nonprofit organizations, and St. Bonaventure University.  

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."
 
Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.

 
For more information on franchising TAPinto in your area, please click here
______________
 
TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 
 
In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 

TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park and Yorktown (NY). 

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Plainfield

Register Today for Summer Youth Courses Offered at Union County College

June 23, 2018

CRANFORD, NJ – This summer the Office of Continuing Education at Union County College is expanding its course offerings for youth ages 11-18. Classes are taught by NJ-certified teachers and subject matter experts that specialize in delivering high-quality youth programs. Classes begin the week of June 25 and run through August 23.

Classes offered include Introduction to Musical Theater, ...

Get Empowered to Help Prevent Suicide

June 9, 2018

Dear Editor:

Over the past week social media and the news have been filled with stories and articles encouraging people to seek help if they’re in emotional distress. There have been countless articles about the need to break the silence around the topic of mental health and suicide, and I am encouraged by the support people are extending to others.

Often, the death by suicide by ...

Murphy Signs Bill Ending Child Marriage Championed by Westfield’s Fraidy Reiss and Unchained at Last

June 23, 2018

WESTFIELD, NJ — Governor Phil Murphy signed a bill Friday that bars individuals under the age of 18 from marrying or entering a civil union. It was a major win for Fraidy Reiss, founder Westfield-based Unchained At Last, a nonprofit dedicated to helping women and girls in the US to escape or resist arranged/forced marriages and rebuild their lives.

This makes New Jersey the second ...

SRO'S - ENSEÑANDO POR EJEMPLO

June 17, 2018

Hay un grupo de oficiales de policía que les dan un servicio a nuestra comunidad de una manera notable. Todos los días estos hombres y mujeres se levantan, van al trabajo, y aseguran que nuestros hijos aprendan en un ambiente seguro. Los llamamos Oficiales de Recursos Escolares, pero son mucho más. 

Si llegas a la oficina de los Oficiales de Recursos Escolares en la ...

Empleando Nuestra Juventud 

Querido Plainfield, 

Todos esperan el verano; los días son más calientes y largos, y la madre tierra se pone su mejor vestido mientras las frutas se maduran en el sol y las flores ondean un alegre "hola". La gente comienzan los paseos de la playa o piscina, y las juntas de barbacoa en los patios son necesarios en los fines de semanas.

Aquí en la ciudad de ...

Meet Toran Smith: Union County All Star

June 18, 2018

Plainfield resident, Toran Smith, age 16, has been selected to play on the 2018 Union County underclassmen all star team.  On June 10th, the Union County All-Stars played against the Hudson County All-Stars at Kean University.  Smith played third baseman. 

Smith, a junior at Union County Vo-Tech magnet high school, is a Junior infielder on the Plainfield Cardinals Varsity ...

'Half Time' delivers with sterling cast

MILLBURN, NJ – The Paper Mill Playhouse is putting on a smashing new production of “Half Time” to round out its current season.

With actress Georgia Engel in an engaging performance, the cast also features Donna McKehnie, Andre De Shieilds and Lilias White, among a host of other talents.

The musical centers on an effort to have seniors perform a dance number during ...

'Half Time' lights up Paper Mill stage

‘Half Time’ turns the tables on aging in gleeful production

By Liz Keill

MILLBURN, NJ – The Paper Mill Playhouse is putting on a smashing new production of “Half Time” to round out its current season.

With actress Georgia Engel in an engaging performance, the cast also features Donna McKehnie, Andre De Shieilds and Lilias White, among a host of other ...

The Woman in the Window by A.J. Finn

The Woman in the Window by A.J. Finn (William Morrow, 2018)

 

A friend, whose opinion on literature I respect greatly, reported to me recently that she had just finished reading A.J. Finn's debut novel, The Woman in the Window. Of it she said, “I wish I hadn't finished it,” which I interpreted to mean, “It was so good I'm sorry that I finished it.” ...

When the Men Go Off to War by Victoria Kelly

When the Men Go Off to War by Victoria Kelly (Naval Institute Press, 2015)

Victoria Kelly's first published volume of poetry, When the Men Go Off to War, is a wonder in that poems can be written so beautifully about the subject of war. Each poem is a jewel, polished and colorful, glittering with elegant imagery, and rich in emotional wallop. The book, divided into three sections, ...

The Queen of the Big Time by Adriana Trigiani (Ballentine Books, 2005)

            The Queen of the Big Time by Adriana Trigiani, a New York Times best selling author, was recommended to me by a young woman who actually came from the town of Roseto, Pennsylvania, the place where the novel is set. “The author did such a wonderful job of describing how the town actually is,” said the young lady.

The Great Alone by Kristin Hannah (St. Martin's Press, 2018)

            What is the “final frontier” on the Earth's surface? Many people would say Alaska, the 49th state, which was added to the United States fifty years ago. Once one has traveled to that remote land, it is impossible to forget the magnificence of the terrain and beasts. Floating by ship in Glacier Bay, surrounded by ...

The Man in Room 306 at the Luna Stage, West Orange, NJ

            The Luna Stage, a Jersey theater gem, chose to revive its 1995 world premiere drama, The Man in Room 306, to commemorate the 50th anniversary of the slaying of Dr. Martin Luther King, Jr.  Starring Jamil A.C. Mangan as Dr. King, this 90 minute production portrays Dr. King in the last hours of his life as he struggles to write a speech for the Poor ...

Into the Water by Paula Hawkins

Into the Water by Paula Hawkins (Riverhead Books, 2017)

 

I wanted to like Into the Water by Paula Hawkins because I had enjoyed her previous novel, The Girl on the Train, which was a suspenseful thriller. However, when I finished reading the first part of the Into the Water, I realized that I had not absorbed anything that was happening in the story. I blamed myself for not paying ...