MIDDLETOWN, NJ:  The New Jersey Small Business Development Center announces their sixth annual Women Entrepreneurs Rock on October 21st from 6pm - 10pm at the legendary Stone Pony in Asbury Park.  Given the success of their previous WER events, this is a can’t-miss experience for current or aspiring women business owners.

Scheduled during international Women Entrepreneurship Week, the goal of “Women Entrepreneurs Rock” (also known as WeRock) is to facilitate a real dialog about topics relevant to women in business.Last year over 500 women business owners from our area came to share knowledge and inspiration.

According to the March 2019 edition of Success magazine, “the new arena for business is being built from recycled shards of the glass ceiling.” Today, four out of every 10 businesses (40%) in the United States are women-owned.  In fact, women are starting businesses in droves! Women started 1,821 net new businesses every day last year.

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This rise in female entrepreneurship is attributed to both opportunity and necessity according to the 2018 State of Women-Owned Businesses Report from American Express.  Women surveyed mention four major motivations: having the experience to start a successful enterprise, financial readiness, following a passion and desiring flexibility in their lives.

“This growing reality propels Women Entrepreneurs Rock to be better every year,” says Jackeline Mejias-Fuertes, Director of the NJSBDC at Brookdale Community College. “The venue alone immediately signals this is, by far, not your standard business function. No formalities and no canned responses...just real information from those who have successfully navigated the process of launching and growing a business.” The panelists will discuss their backgrounds, successes and challenges along the way, and offer advice to fellow business owners. There will also be a live Q&A exchange followed by an opportunity for networking.

The focus this year will be on women entrepreneurs leading the way in philanthropy and their commitment to giving back.  Women have always been integral volunteers, but as female philanthropists gain in wealth and influence, they are reinventing philanthropy prioritizing business solutions to social problems.  As Melinda Gates said, “They know their community.  They know what needs to get done.” Even better news is that according to Forbes, “most of the wealth that will change hands in the coming decades is likely to go to women!”

The keynote speaker for Women Entrepreneurs Rock 6 is Tracy Abby-White, Sr. Director of Sales Enablement at IronNet Cybersecurity and current chair of the Brookdale Board of Trustees.

DonnaLyn Giegerich, President of DLG Consulting, will be honored with the 2019 Woman Entrepreneurs Rock Award for Humanitarianism and Baddassery

Carol Gabel, President of Seven Pearls LLC, will moderate our panel of dynamic entrepreneurs including:

* Alexis Castellano, Co-founder, FASTEN (now WOWEASE) 
Claribel Cortez, Co-founder, The Setroc Group, Inc.
* Lara Nikola, President, Smart Sips Coffee 
* Marcy Ragan, Owner, Relish Your Chef
* Roseanne Tobey, Founder, Calm and Sense™ Therapy

Seating is limited for this no-cost, high-impact event so attendees are required to pre-register. Register today at https://tinyurl.com/WERock6or you can register by phone at 732-842-8685.

We look forward to seeing you there!

For more information about the New Jersey Small Business Development Center (NJDBSC) at Brookdale Community College, please visit http://www.mosbdc.com  

About America’s Small Business Development Center -

Since 1979, the New Jersey Small Business Development Center (NJSBDC) at Brookdale Community College has offered comprehensive training and counseling to small business owners and entrepreneurs.  Expert staff and practicing business consultants help small business owners and entrepreneurs to develop business plans, find financing, accounting, and financial analysis, identify new markets, initiate marketing strategies, find procurement and international trade opportunities, learn green sustainability practices, commercialize technology and develop an E-commerce presence. This non-profit network, a federal-state-educational partnership, leverages funding from the U.S. Small Business Administration (SBA), N.J. Business Action Center (BAC), the educational institutions that host the 12 centers as well as other private sponsorships and additional private/public grants. The NJSBDC Headquarters, located at the Rutgers Business School in Newark, NJ, oversees the network which is an accredited member of the national network of America’s SBDC. Up to 1,000 centers and satellite offices serve small businesses across the country, generating jobs, new businesses, and economic development. Visit www.njsbdc.com