Giving Back

Roxbury Festival Promoter to Help Forsaken 4-Leggeds

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ROXBURY, NJ – Those who attend Succasunna event promoter Allison Kohler’s upcoming festival will have access to great food, great beer, great music and, get this: unconditional love.

That’s right; The kind of love that doesn’t care if your house is messy, your abs are flabby or you secretly enjoy Nickelback.

To find this at the May 7 Just Jersey Food Truck and Music Festival – at the Waterloo Village Concert Field in Allamuchy - make your way to the Eleventh Hour Rescue table. There you will meet people like Joanne Griffith: People who will tell you how you can adopt a dog that needs a family so bad it will love you even if - for some reason – you still have a mullet or talk to yourself.

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Eleventh Hour Rescue tries to find homes for dogs that were abandoned or otherwise find themselves homeless. Kohler is donating to the group a portion of the proceeds from admission and beer sales at the food truck gathering. She’s done similar donations in the past to non-profit groups, including the Roxbury Food Pantry.

Griffith, who’s been involved with Eleventh Hour Rescue for more than six years, said the group can really use the money and also hopes that being at the festival will help it's volunteers meet people willing to add a four-legged family member.

“We do a lot of our own fundraising events, but this is our way to get the name out,” she said. “We are completely donation based. Every dollar somebody gives us goes straight to the dogs.”

Griffith stressed that it won’t be adopting dogs at the festival, although a couple will be there. “There will be alcohol being consumed and it’s not really a good situation for letting somebody walk off with a dog,” she explained.

The alcohol in question is wine and beer, the kind of beer that makes suds lovers’ tails wag.  Attendees will get to wash down all those food truck creations with craft creations from Captain Lawrence Brewing Company, Brewery Ommegang, Forgotten Boardwalk Brewing and Brooklyn Brewery.

There will be more than 25 food trucks on hand and live music from three New Jersey bands: The May Darlings, Till Now and Stereo Junkies.

Dogs are allowed as long as they are leashed. Parking will be free, as will be admission for kids under 10. For anybody older than that, the entry fee is $5.

Festival updates can be found on the festival’s website, Facebook and Twitter pages.

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