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TAPinto Crushes Monthly Readership Record: 809,024 Readers in January 2017

2710c62a8507c73c24d1_tapinto_w_url.jpg, a network of 61 franchised online hyperlocal news sites in New Jersey and New York, marked the beginning of 2017 with a record month of traffic in January.   

January also marked the launch of TAPinto Newark, which -- out of the gate -- broke the story of a bishop being assaulted in a cathedral in Newark.  The article was picked up by ABC, NBC, CBS, the Associated Press and the UK Daily Mail, among many others. The video of the incident has garnered over 1 million views on YouTube., which began in 2008 as an all-online local newspaper in New Providence, NJ founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 75 towns. It is growing while other media organizations are slashing local news coverage and laying off journalists.    

For the month of January, TAPinto was read by more than 809,024 unique visitors, breaking its former record of 713,308 established in September 2016.
During the last year, TAPinto has had 5,545,995 unique visitors who've read 18,901,243 pages on the site, both records as well.
"TAPinto sites are locally owned and operated and do their own original local news reporting," said CEO and Publisher Michael Shapiro. "That local ownership and local reporting makes all the difference."
TAPinto provides the backend, training and support to its franchisees. "We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."

Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.
"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," he said. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."
For more information on franchising TAPinto in your area, please click here. was founded by New Providence, New Jersey residents Michael and Lauryn Shapiro, is accredited by the New Jersey Press Association and currently has more than 5.5M readers.  The all-online hyperlocal news site boasts more than one hundred columnists, a full-service Community Calendar, Business Directory, and local Real Estate Listings. The public can friend on Facebook at and can follow on Twitter at  
In addition, is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here for more information. currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater/Raritan, Cedar Grove, Chatham, Clark, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Far Hills, Flemington, Florham Park, Franklin Township, Green Brook, Hillsborough, Kenilworth, Little Falls, Long Beach Island, Livingston, Madison, Mahopac (NY), Maplewood, Millburn/Short Hills, Milltown/Spotswood, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan, Roselle/Roselle Park, Roxbury, Scotch Plains/Fanwood, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Essex, Westfield, West Orange, Woodland Park and Yorktown (NY). 

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Peyton's Pointers for Safer Driving

Many customers ask my advice for ways to add more years of life to their vehicles. Here are a few pointers from my 35 years of experience in the auto repair industry, as well as some tips to keep you safer on the road.  

1.    Pull Through a Parking Spot.  Pull through to the other side of a parking space so your vehicle faces forward out ...

More Snow! Let Your Kid Drive in It!

ROXBURY, NJ - We are again about to be walloped by a snowstorm. These words, first written at the beginning of winter, need to be reiterated:

Many parents with a new driver at home will see the storm approaching and instinctively decide to not allow their kids to get behind the wheel until the snow's been cleared.

They might want to rethink that.

When it snows, ...


AtlantiCast: Episode 13

On this episode of AtlantiCast, new clinical studies in the fields of cardiology and immunotherapy, national and statewide recognitions for Atlantic Health System medical centers and the inaugural AtlantiCast Collab Challenge!


Getting it Right From the Start; Roxbury Realtor Bob Idakaar

ROXBURY, NJ – Twenty years ago this month, Bob Idakaar experienced an unprofessional real estate agent. That’s when he decided to be a good one.

Idakaar, a lifelong Succasunna resident and TAPinto Roxbury sponsor, bought his fifth home in July 1997. A big event, one that could have been joyous, ended up being stressful and unenjoyable.

“I had a bad experience,” he ...

Roxbury Diner: Homespun Hospitality Through Thick and Thin

ROXBURY, NJ – Roxbury was being buried in snow March 14 and most businesses were closed. Not Roxbury Diner.

Roxbury Diner isn’t like most businesses.For co-owner Jimmy Dontas, a snowstorm – even a blizzard – isn’t a reason to suspend operations. Instead, it’s a call to action.

To many in town, Roxbury Diner – a TAPinto Roxbury sponsor – is ...

It Began With Filling Your Tank; Now They Fix Your Grandson’s Car

When we drive east on Route 10 through Roxbury, many of us might remember a Shell station at the Randolph border next to the golf range. It was in that station that Nancy and Peyton Knight began their long history of auto repair in the township.

That was 1983 and soon the Knights’ business grew and expanded. The humble gas station gradually morphed into a state-of-the-art ...

Orthopedic Urgent Care in Roxbury - Open Late and on Weekends

ROXBURY, NJ – It’s a pleasant Sunday morning, you’re playing volleyball in the back yard with the kids and – forgetting you’re not 17 anymore – you jump up to smack that ball.

Instead of feeling the satisfaction of an unanswered spike, you feel the stinging pain of a wounded ankle.

The only good thing about this scenario is that you live in Roxbury. That ...

Love of His Hometown Drives Roxbury Realtor Ted Miller II

ROXBURY, N.J. – Most local real estate agents can tell you what houses are for sale in Roxbury. Ted Miller can probably tell you what was there before the houses were built. 

Miller, a TAPinto Roxbury sponsor, grew up in the township and has watched it change from bucolic to bustling. The son of a local Realtor, ...

Three Sons at His Side, John Klein Makes Plumbing a Family Affair

ROXBURY, N.J. - Running water and a warm house during winter months are some of the most important amenities we enjoy -- and often take for granted -- in our homes.

With John Klein Plumbing & Heating, a TAPinto Roxbury sponsor, residents of Roxbury (and beyond) have a father-and-sons company they count on for reliable plumbing and heating services to keep the ...

Letters to TAPinto Roxbury

Thank You from Dezine Line

March 15, 2018

Dear Editor,

As we are approaching our busy season I would like to take the time to thank my customers for their continued business. We have had some customers with us for over 25 years. We do our best to provide them with top quality products. I know they have many options of places to go for apparel. (Some days it seems like a new place pops up every month!).

We have done our ...

Roxbury Golf Management Student Brian Quilty Honored at Coastal Carolina

March 1, 2018

CONWAY, SC -- Brian Quilty of Succasunna, is among the 106 Professional Golf Management students at Coastal Carolina University with a 3.0 GPA or higher. A 2.0 GPA is required to remain enrolled in the program.

"Our PGA Golf Management Program students take their academics seriously and are committed to performing at a high level," said Will Mann, PGA, director of the ...

Student from Succasunna Makes RIT Dean's List

ROCHESTER, NY -- Joelle Marston of Succasunna, who is in the environmental sustainability, health and safety program, made the Dean's List for the fall semester at Rochester Institute of Technology.

Degree-seeking undergraduate students are eligible for Dean's List if their term GPA is greater than or equal to 3.400; they do not have any grades of "Incomplete", "D" ...

Two From Roxbury Area Make Loyola Dean's List

BALTIMORE, MD -- Two students from the Roxbury area made the Loyola University fall 2017 Dean's List.

In order to qualify for the Dean's List at Loyola, a student must achieve a minimum QPA of at least 3.500 for the term, provided that, in the term they have successfully completed courses totaling a minimum of 15 credits.

The following local students have achieved this ...

Three from Roxbury Area Make James Madison Dean's List

HARRISONBURG, VA -- James Madison University is pleased to announce the following students made the dean's list for the fall 2017 semester:

Jordan Israel Taylor of Flanders .

Nicolette Thorkildsen of Flanders .

Olivia J Viparina of Ledgewood .

Students who earn dean's list honors must carry at least 12 graded credit hours and earn a GPA of between 3.5 and 3.899.

Totaro Makes Hofstra Dean's List

HEMPSTEAD, NY -- Julia Totaro of Mt. Arlington excelled during the Fall 2017 semester, achieving a GPA of at least 3.5 to earn a spot on the Hofstra University Dean's List.

Roxbury Area Students Named to the Marist College Dean's List

POUGHKEEPSIE, NY -- The following local students have been named to the Marist College Dean's List for the Fall 2017 semester:

Mariah Christian of Flanders is a member of the Class of 2018 and is majoring in Communication.

Jenna Ficula of Flanders is a member of the Class of 2019 and is majoring in Computer Science.

Erika Hofgesang of Kenvil, is a member of the Class of ...

Press Releases

JCP&L Preparing for Third Nor’easter That Could Impact Region

March 20, 2018

MORRISTOWN, NJ - Jersey Central Power & Light (JCP&L) is preparing for the third nor’easter to hit the region in the past two weeks that could produce more than a foot of heavy, wet snow and the potential for wind gusts up to 45 mph in its northern and central New Jersey service areas beginning early Wednesday. 

JCP&L personnel have implemented storm and staffing plans ...

Shop Tours for Scouts at Dezine Line in Ledgewood

ROXBURY, NJ - One of our favorite things we do at Dezine Line in Ledgewood is offering tours to the local Girl Scout troops. We've done these since 1990 and must have seen 1,000 kids come thru. We have also had a few Boy Scouts and home school groups here as well!

The kids see how everything is done, step by step, and finish by printing their own tee shirts.

They have a blast ...