Business & Finance

Press Releases

TAPinto Crushes Monthly Readership Record: 809,024 Readers in January 2017

TAPinto.net, a network of 61 franchised online hyperlocal news sites in New Jersey and New York, marked the beginning of 2017 with a record month of traffic in January.   

January also marked the launch of TAPinto Newark, which -- out of the gate -- broke the story of a bishop being assaulted in a cathedral in Newark.  The article was picked up by ABC, NBC, CBS, the Associated Press and the UK Daily Mail, among many others. The video of the incident has garnered over 1 million views on YouTube.  
 
TAPinto.net, which began in 2008 as an all-online local newspaper in New Providence, NJ founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 75 towns. It is growing while other media organizations are slashing local news coverage and laying off journalists.    
 

For the month of January, TAPinto was read by more than 809,024 unique visitors, breaking its former record of 713,308 established in September 2016.
 
During the last year, TAPinto has had 5,545,995 unique visitors who've read 18,901,243 pages on the site, both records as well.
 
"TAPinto sites are locally owned and operated and do their own original local news reporting," said CEO and Publisher Michael Shapiro. "That local ownership and local reporting makes all the difference."
 
TAPinto provides the backend, training and support to its franchisees. "We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."

 
Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.
"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," he said. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."
 
For more information on franchising TAPinto in your area, please click here.
 
TAPinto.net was founded by New Providence, New Jersey residents Michael and Lauryn Shapiro, is accredited by the New Jersey Press Association and currently has more than 5.5M readers.  The all-online hyperlocal news site boasts more than one hundred columnists, a full-service Community Calendar, Business Directory, and local Real Estate Listings. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal  
 
In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here for more information. 

TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater/Raritan, Cedar Grove, Chatham, Clark, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Far Hills, Flemington, Florham Park, Franklin Township, Green Brook, Hillsborough, Kenilworth, Little Falls, Long Beach Island, Livingston, Madison, Mahopac (NY), Maplewood, Millburn/Short Hills, Milltown/Spotswood, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan, Roselle/Roselle Park, Roxbury, Scotch Plains/Fanwood, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Essex, Westfield, West Orange, Woodland Park and Yorktown (NY). 

TAP Into Another Town's News:

You May Also Like

Sign Up for E-News

Roxbury

Upcoming Events

Carousel_image_4a37ea56427302b4000e_warren_and_rick_acoustic_duo

Fri, August 25, 9:00 PM

Circle Bowl & Entertainment, Ledgewood

Warren and Rick Acoustic Duo

Arts & Entertainment Food & Drink

Carousel_image_83631ac933d4e817c0e8_got

Sun, August 27, 8:30 PM

Circle Bowl & Entertainment, Ledgewood

Game Of Thrones Finale Party

Arts & Entertainment Food & Drink

Carousel_image_ba1838869e6786a9d7d8_suckasunny-day-logo-300x300

Sat, September 9, 9:30 AM

Succasunna

Olde Suckasunny Day 2017

Arts & Entertainment

Carousel_image_e5a7492be92be01b346b_af094e3add34d182b02d_for-sale-1726365_1920

Sat, September 9, 10:00 AM

St. Therese RC Church, Succasunna

St. Therese Altar Rosary Society Granny's Attic ...

Home & Garden

Carousel_image_952a22268b46bc860b5d_new-gazebo-300x263

Sun, September 10, 2:00 PM

Roxbury Public Library, Succasunna

Roxbury Library Gazebo Dedication Concert

Arts & Entertainment

Carousel_image_9252e5621a44c113fa3d_racgsale

Sat, September 23, 9:00 AM

Horseshoe Lake Fairgrounds, Succasunna

Community Yard Sale at Horseshoe Lake

Arts & Entertainment Home & Garden

Carousel_image_2222877ebaa21f7209a6_e46d8c1ec45038fb8c78_lhf_lake_loop_2015_paddling_board_participants

Sun, September 24, 7:00 AM

Hopatcong State Park, Landing

Fifth Annual “LHF Lake Loop”

Giving Back Health & Wellness Sports

Carousel_image_5b883c81194468911348_marshall-crenshaw-photo

Sat, October 14, 8:00 PM

Investors Bank Theater, Succasunna

Marshall Crenshaw

Arts & Entertainment

Getting it Right From the Start; Roxbury Realtor Bob Idakaar

ROXBURY, NJ – Twenty years ago this month, Bob Idakaar experienced an unprofessional real estate agent. That’s when he decided to be a good one.

Idakaar, a lifelong Succasunna resident and TAPinto Roxbury sponsor, bought his fifth home in July 1997. A big event, one that could have been joyous, ended up being stressful and unenjoyable.

“I had a bad experience,” he ...

Still Time to Join Other Women to Build for Morris Habitat for Humanity

August 8, 2017

MT. OLIVE, NJ - This week has been set aside by Morris Habitat as a “Women Build” week. “Women Build” brings women together from all walks of life to learn construction skills and to advocate for affordable housing and safer, stronger communities.

Through Aug. 12, “Women Build” week will be going to 18/20 Wallman Way in  Budd Lake. 

In ...

Donations Sought for Fall Book Sale at the Roxbury Public Library

ROXBURY, NJ - Donations of hardcover, paperbacks and textbooks in good condition, DVDs, CDs, books-on-tape will be accepted at the Roxbury Public Library from Aug. 22 through Aug. 30. 

Magazines, Reader’s Digest condensed books, encyclopedias will not be accepted. Tax receipts are available. 

The Friends’ of the Roxbury Public Library ...