Business & Finance

Back to the Future: Scotch Plains Downtown Visual Preference Survey Finds Support for Colonial Style


SCOTCH PLAINS, NJ -- Residents want to go back to the future and by a wide margin chose a Colonial visual preference style for the planned revamping of downtown Scotch Plains. 

More than 2,100 people participated in the Scotch Plains Downtown Redevelopment Committee's (SPDRC) two-week long visual preference survey on architectural themes. Most respondents (33 percent) selected option #2, Colonial, as their top preference. Option #5 was second with 28 percent, option #3 received 15 percent, option #1 received 13 percent, option #4 received 10 percent, and option #6 received 1 percent. The results of the survey will be used to assist in defining the architectural themes and requirements in the redevelopment plan.

The survey participants were mostly Scotch Plains residents (90 percent) between 35 to 54 years of age (57 percent). Participants were 60 percent female and 38 percent male. The survey was conducted from June 4 until June 18 and was administered online using SurveyMonkey, which was set to accept one submission per IP address. The survey was shared online on the Township website, Facebook page, Twitter, and Friday e-newsletters.

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The survey was also administered through a poster version of the survey that was available at the Scotch Plains Public Library, the monthly public SPDRC meeting on June 13 and at the Scotch Plains Farmers’ Market on June 16. The survey was not a scientific survey of the population, but an opportunity for those who care about or who are interested in downtown redevelopment to give their feedback and opinions to township leadership.

The next Scotch Plains Downtown Redevelopment Committee Meeting will take place on Wednesday, July 11, at 7:00 p.m. at the Municipal Building (430 Park Ave.) in Scotch Plains.

To review the full report and results on the Visual Preference Survey, click here.

For more information on Scotch Plains downtown redevelopment, visit is Scotch Plains-Fanwood’s only free daily paper. Sign up for our daily eNews and follow us on Facebook and twitter @SPF_TAP. Download the free TAPinto App for iPhone or Android.

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