SCOTCH PLAINS/FANWOOD, NJ -- Residents of Scotch Plains and Fanwood helped make Small Business Saturday on Nov. 30, 2019, the most successful in the history of the nationwide promotion.
Scotch Plains Township officials joined local businesses in the downtown district to show their support for Small Business Saturday. Mayor Al Smith, Councilman Ted Spera, Deputy Township Manager Margaret Heisey and Downtown Redevelopment Coordinator Tom Strowe all participated. Shoppers received Small Business Saturday bags stuffed with coupons to promote local businesses and free hot chocolate, courtesy of Lisa Mohn and Apple Blossom Flower Shop.
In Fanwood, Mayor Colleen Mahr and Liz Jeffery, the Borough's Director of Economic Development, visited the retail outlets along South Ave. and Martine Ave. in the heart of downtown.
Small Business Saturday 2019 saw increases in the number of shoppers and the overall amount spent at local and independent stores, according to the U.S. Small Business Administration SBA. An increase of 3 million consumers "shopped local" this year (110 million in this year vs. 107 million in 2018), resulting in an almost $2 billion increase in total amount spent ($19.6 billion estimated for this year compared to $17.8 billion in 2018).
“Small Business Saturday is demonstrable proof of the big economic benefits of shopping small. Seven in ten adults are not just aware of the day but are also conscious of the positive impact local small businesses have in their communities,” said SBA Regional Administrator Steve Bulger who oversees the agency’s operations in New York and New Jersey.
Bulger added that a consumer survey by the SBA found that a vast majority of survey respondents (96%), who shopped on Small Business Saturday agree that shopping at small, independently-owned businesses supports their commitment to making purchases that have a positive social, economic and environmental impact.
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