MAPLEWOOD, NJ - Saturday, April 13 the residents of SOMA, came out to celebrate the opening of the SOMA General Store Pop-up Kids Shop, located at 1875 Springfield Avenue, between Prospect and Yale Streets. The store opened at 9:30 that morning. By midafternoon when the official ribbon cutting was held, it was alive with many shoppers, well-wishers and vendors as well as ukulele music in the center of the store.
Although the store is named Kids Shop, it has an assortment that includes clothing, items for home and various foods, all from local makers and vendors. The plan is for the store to be open from 9:30am to 5:30pm 7 days and until 8pm on Thursday evenings.
The ribbon cutting was attended by Mayor Victor DeLuca, Committeepersons Nancy Adams and Dean Dafis as well as family, friends, vendors and supporters or the two owners, Amy Howlett and Deborah Engel.
After the ribbon was cut, DeLuca told TAPinto SOMA “this is a Great Place. We’re really excited about this pop-up and it’s a great example of really creative entrepreneurs working with the Township and the Springfield Avenue Partnership to make it happen. We expect to see a lot more activity along the Avenue.”
The owners, Amy and Deb said” we wanted to create a space that that will connect commerce and community and supports all the vibrant local businesses, makers and artists.”
With games for the children, a chocolate fountain for dipping marshmallows and a food truck outside, it was obvious that there was plenty of opportunity to enjoy oneself while shopping.