Press Releases

TAPinto Franchised Local News Network Breaks 7M Readers, 23.7M Pageviews

00e7ea30696bc57b4665_Franchise_FB_Size-02.jpg
00e7ea30696bc57b4665_Franchise_FB_Size-02.jpg

NEW PROVIDENCE, NJ - TAPinto.net, a network of more than 70 online hyperlocal news sites in New Jersey and New York, broke 7 million readers and 23.7 million pageviews during the last year. 

From Jan. 8, 2017 to Jan. 7, 2018, TAPinto registered 7,025,372 readers and 23,792,903 pageviews, up from 5,352,395 readers and 18,496,885 pageviews during the same period a year ago.  During the same period, TAPinto grew from 54 sites to 71, 66 of which are currently franchised to local owner/publishers.

"At a time when many news organizations have reduced or eliminated their local news coverage, TAPinto is providing original local news coverage on a daily basis in our communities. While other publications are engaging in clickbait and content aggregation in a quest for pageviews, we are providing a sustainable path forward, demonstrating that you can generate large traffic numbers without sensationalizing the news or becoming the neighborhood gossip page," said Chief Executive Officer and Publisher Michael Shapiro. 

Sign Up for E-News

TAPinto provides the backend training and support to its franchisees. Current franchisees include business development executives, marketing and communications professionals, hardcopy newspaper publishers, public relations firms, veteran journalists, attorneys, financial advisors, realtors, the Plainfield YMCA, and St. Bonaventure University.  

"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."

TAPinto.net, which began in 2008 as an all-online local newspaper in New Providence founded by Michael and Lauryn Shapiro, is now the largest local news network in New Jersey. TAPinto provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."

"As we begin 2018, we look forward to continued expansion into new communities while providing our readers with the high quality news and information that they deserve. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you." 

For more information on franchising TAPinto in your area, please click here

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

SOMA

Women's March Wear at Sadie's

Many are gathering this weekend and heading into New York City or over to Morristown to show their support for the Women's March 2018.

Sadie's is offering a few tee shirt options to show your support while marching as well as with your purchase.

The "Nasty Woman" shirt donates to Planned Parenthood and the "I Believe in Science" donates to the Sierra Club." ...

School Freeze Is Not New, And Not Acceptable

Another cold snap and apparently another string of cold classrooms.

Last week, many classes at Columbia High School -- and other schools -- saw frigid temperatures when the cold outside dropped to single digits on several days.

The snow helped a bit by closing schools last Thursday and Friday, although the Friday closing was originally a delayed opening and later switched ...

AtlantiCast

AtlantiCast: Episode 010

On this week’s AtlantiCast, we take you to the groundbreaking for an expansion to Morristown Medical Center, introduce you to the newest babies of 2018 at Atlantic Health System and share some must-see winter weather tips!

 

South Orange Police Blotter - Two Arrests Reported

January 13, 2018

South Orange Police Blotter as of January 13

Adult Arrest CDS - Benjamin Orgera, an 18 year old South Orange resident was arrested on Sunday, Jan. 7, at approximately 10:20 p.m. for possession of CDS (marijuana). Officers stopped an auto for a motor vehicle violation near the intersection of Ridgewood Rd & Redmond Rd. During the traffic stop, officers determined that the driver ...

South Orange Police Blotter - Two Auto Thefts Reported

South Orange Police Blotter as of January 8

Auto Theft - A West End Rd resident reported that sometime between 12:30 a.m. and 8:30 a.m., Thursday, Dec. 28, actor(s) unknown stole his vehicle (2013 Honda), which was parked in his driveway at the time.

Auto Theft - A Montclair resident and South Orange business owner reported that on Tuesday, Jan. 2, at approximately 6:20 ...

Martin Luther King, Jr. Day Observance in SOMA; Luminary Photos

January 17, 2018

MAPLEWOOD AND SOUTH ORANGE, NJ - The South Orange/Maplewood Community Coalition on Race held their 17th annual Dr. Martin Luther King, Jr. Observance, with an interfaith service at 2 p.m., followed by a volunteer fair at 3:30 p.m. at Columbia High School, and an evening MLK Luminary Lighting Ceremony at Maplewood Town Hall and in Spiotta Park in South Orange.

In addition, ...

Harlem Wizards Play Maplewood Teachers and Town Officials at 'Family Night' on Jan. 29

MAPLEWOOD, NJ - The Maplewood Recreation Department is hosting a night of trick hoops and alley oops on Monday, Jan. 29, at Maplewood Middle School.

Two members of the Harlem Wizards will be playing with Maplewood teachers and other town officials at Maplewood “Family Night,"according to an email from Maplewood Recreation.

You may go ...

Upcoming Events

Sun, January 21, 11:00 AM

The Ethical Culture Society of Essex County, Maplewood

Amy Blake and Moki Kokoris: Family Ethical ...

Education

Carousel_image_e4cdb70422e8556dd0f9_january_2018_jpg

Sun, January 21, 2:00 PM

Livingston High School, Livingston

Livingston Symphony: "The Composer's Toolbox"

Arts & Entertainment

Wed, January 24, 12:00 PM

Temple Sharey Tefilo-Israel, South Orange

The Purposes and Rhythms of Jewish Living

Education Religions And Spirituality

Wed, January 24, 2:00 PM

Millburn Free Public Library, Millburn

Beginning Mindfulness Meditation Series at ...

Health & Wellness

Newark Makes the Short List for Amazon's next HQ2

January 19, 2018

NEWARK, NJ--Newark has been named as one of 20 finalists to host Amazon’s next headquarters in North America.

Amazon announced the short-listed cities on Thursday.

Other cities that made the cut include Atlanta, Austin, Boston, Chicago, Columbus, Dallas, Denver, Indianapolis, Los Angeles, Miami, Montgomery County, ...

Millburn Teen Gives Laptops New Life for Charity

MILLBURN, NJ — A junior at Millburn High School is using his skills with computers to help young women half a world away have a chance at higher education. Alexander McBride, the founder of Laptops4Africa.org, has already sent 21 laptops to deserving female students by teaming with a family friend who hand delivers donations to a girls leadership training school in Tanzania ...

Rutgers Historians Collecting 2018 Women's March Signs

January 21, 2018

NEW BRUNSWICK, NJ - Believe it or not, we’re living through history right now. That’s why the Rutgers University Libraries want to collect artifacts and memorabilia from the present day.

People who took part in Saturday's women's march in Morristown, or one of the "sister" marches across the state can consider donating their signs and protest memorabilia to ...

Director of Gallery U Boutique Says They Will Leave Westfield Over Parking Issues

WESTFIELD, NJ — Gallery U Boutique, an art space and boutique on South Avenue in Downtown Westfield, will relocate at the end of the summer due to ongoing parking issues, Executive Director Robert Greco said.

Gallery U is an extension of Universal Institute, a rehabilitation facility that services adults with traumatic brain injuries. Clients from UI work in the gallery and live in the ...

Above Restaurant and Bar in South Orange Closing for Renovations and Revamping from Jan. 22 to Feb. 12

January 21, 2018

Above Restaurant and Bar, located at 1 South Orange Avenue in South Orange, will be closing for renovations and revamping from Jan. 22 to Feb. 12.

Above Restaurant and Bar in South Orange will re-open with new management, a new menu, and an updated dining and event space.

For information, please call 973-762-2683.

30 Columbia High School Students Recognized in the 64th Annual National Merit Scholarship Program

The National Merit Scholarship Program announced the names of 30 academically talented Columbia High School (CHS) students who have been honored as part of the 64th annual Merit Scholarship competition:

CHS Senior Sarah Braka was selected as a National Merit Semifinalist. Semifinalists have an opportunity to continue in the competition for some 7,500 National ...

Men of Bronze, Harlem’s Rattlers Featured in Union County Black History Month Celebration

The Union County Board of Chosen Freeholders is pleased to welcome all residents and visitors to the 2018 Union County Black History Month Celebration event, featuring a screening of Men of Bronze, a rare 1977 documentary about the 369th Regiment in World War I.

Keynote speaker Dr. Jeffery Sammons, Professor of History at New York University, will provide commentary on the film and present his ...