Business & Finance

Press Releases

TAPinto Touts Traffic and Revenue Growth While Celebrating Ninth Birthday at Franchisee Meeting

358f60e3b5dfe19993ec_Screen_Shot_2017-10-03_at_2.16.28_PM.jpg celebrated its ninth birthday on Monday at its franchisee meeting held at the Grand Summit Hotel, in Summit, NJ. 

What began in 2008 as an all-online local newspaper in New Providence founded by Michael Shapiro and his wife, Lauryn, is now the dominant player in local news, with more than 65 TAPinto sites providing original local reporting every day in more than 100 towns in New Jersey and New York. The company's growth took place during a time when other media organizations slashed local news coverage and laid off staff.  

"Traffic continues to grow, with more than 894,000 readers in September 2017," Shapiro said. "80,221 people are receiving TAPinto's daily e-news and 162,776 people follow TAPinto sites on Facebook. Revenue is up approximately 50 percent year-over-year."

Sign Up for E-News

TAPinto is investing more than $150,000 in technological improvements including new infrastructure and databases to support further expansion, Shapiro added.   

"TAPinto sites are locally owned and operated and do their own original local news reporting," Shapiro said. "Local ownership and local reporting makes all the difference. By providing the back-end, training, and support to our franchisees, we created a growing and successful network of online local news sites that is a model for the struggling media industry. Our innovative model enables our sites to not only produce great original local news, but also achieve record-breaking traffic and financial sustainability."

What's next for TAPinto?  "If I were a betting man, I'd put money on TAPinto launching in another state in the next six months," Shapiro said.

"As we continue to grow, we are committed to improving local journalism," he added. "Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you."

For more information about franchising TAPinto in your community, visit

______________ is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6.5M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend on Facebook at and can follow on Twitter at 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 

In addition, is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hasbrouck Heights, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Parsippany, Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Teterboro, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park, Wood-Ridge and Yorktown (NY).  It also has a franchised Travel section, TAPintoTravels covering domestic and international travel and TAPinto Horses, covering everything equestrian in the tri-state area.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News


Spring is (Almost) Here

Get ready for farmers markets and outdoor events, spring is bound to come at some point! To help you get ready Sadie's has lots of new spring products including this great Market Tote by Feed- the purchase of this cute everyday bag will donate 50 school meals. While stopping in for this tote check out some of the other great spring items just in. Don't forget the charity of the month is ...

Feeling Lucky

Shop of the morning to you! It’s that time of year when everyone’s color is green! Stop by Sadie's to get your St. Patty’s shirt before the big day. While your here and feeling lucky check out our latest Spring styles for Men and Women. You may make your friends green with envy.

Horoscope: Have a birthday between 3/13 and 3/24? If you stumble into a ...


AtlantiCast: Episode 13

On this episode of AtlantiCast, new clinical studies in the fields of cardiology and immunotherapy, national and statewide recognitions for Atlantic Health System medical centers and the inaugural AtlantiCast Collab Challenge!


South Orange Police Blotter - Adult Arrests for Shoplifting and DWI Reported

March 16, 2018

South Orange Police Blotter as of March 16

Adult Arrest/Shoplifting - William Minitee, a 45 year old Irvington resident was arrested on Thursday, March 8, at approximately 12:40 p.m. for shoplifting. Security officers at the Stop & Shop on Valley Street observed Minitee conceal several items on his person and then flee the store without paying for the items. Officers stopped a subject ...

Maplewood Police Blotter - Home Burglary, Burglary at DeHart Community Center Reported

March 4 - Burglary; At approximately 1:20 a.m., officers observed a male removing several items from inside DeHart Community Center. The male was identified as 22 year old Joe Carr of Irvington. He was arrested and charged with burglary.

March 6 - Burglary; At approximately 11:30 a.m., officers responded to a home on Broadview Avenue on a report of a ...

Maplewood to Hold Spring Egg Hunt on Sunday, March 25

March 19, 2018

MAPLEWOOD, NJ - Hop on down to Maplewood's Spring Egg Hunt! Maplewood will hold its 34th annual hunt on Sunday, March 25, from noon to 2 p.m. in Memorial Park.

An email from the Maplewood Recreation Department states to "please arrive promptly at noon with a basket or bag to make sure you don’t miss anything."

At last year's event, hundreds of kids ...

Most South Orange Maplewood Schools Plan to Participate in National School Walkout on Wednesday, March 14

SOUTH ORANGE AND MAPLEWOOD, NJ - On Wednesday, March 14, the Women’s March Youth EMPOWER is organizing a National School Walkout. According to the national march website, the walkout is for 17 minutes at 10 a.m. "to protest Congress’ inaction to do more than tweet thoughts and prayers in response to the gun violence plaguing our schools and neighborhoods... and to demand Congress ...

Upcoming Events

Mon, March 19, 7:00 PM

Bow Tie South Orange Cinemas, South Orange

18th Annual New Jersey Jewish Film Festival

Arts & Entertainment Religions And Spirituality

Tue, March 20, 7:00 PM

Bow Tie South Orange Cinemas, South Orange

18th Annual New Jersey Jewish Film Festival

Arts & Entertainment Religions And Spirituality

Wed, March 21, 12:00 PM

Temple Sharey Tefilo-Israel, South Orange

The Purposes and Rhythms of Jewish Living

Education Religions And Spirituality


Wed, March 21, 6:00 PM

Barnabas Health Ambulatory Care Center, Conference Room A/B, First Floor, Livingston

Colon Cancer Screening Education Program at Saint ...

Health & Wellness

Hundreds Cheer on Marchers and Bands at 67th West Orange St. Patrick’s Day Parade

March 19, 2018

WEST ORANGE, NJ – Even a week’s delay caused by a massive snowstorm couldn’t dampen the spirits of the large crowd of spectators who cheered on the marchers and bands who participated in West Orange’s 67th annual St. Patrick’s Day Parade on Sunday.

Wending their way up Main Street were more than 25 bands, including marching bands from northern New Jersey high ...

Members of Brick City Brims Charged for Alleged Roles in Drug Trafficking Organization

NEWARK, NJ – Six members of the Brick City Brims set of the Bloods street gang were arrested last week for their alleged roles in a major drug trafficking organization that dealt heroin in and around Newark.

Tyrone Brown, 34, Lamarr Burwell, 22, and Miles McCloud, 37, all of Newark, and Martin Pettiford, 23, of Irvington, are each charged with one count of conspiracy to ...

Commemoration of Jay Kielwasser, Union Animal Control Officer

March 17, 2018

UNION, NJ – A commemoration of the late Jay Kielwasser's work as Union’s Animal Control Officer took place at Wednesday evening’s Board of Health meeting.

Board President Jackie Carter said Kielwasser, who passed away in April, was the first Animal Control officer appointed by the Board of Health. 

“You really don’t know how someone ...

Springfield Residents Cope as Power Slowly Returns

SPRINGFIELD, NJ - As of Saturday afternoon at 5 p.m. Springfield is showing outage of 2,677 or 25 percent, which is down from over 40 percent in the last two hours. It is also down from 68 percent at the peak. Union County at this point is over 20 percent of JCP&L’s statewide outages. Trucks are visible on Township streets with a caravan spotted on ...

Summer Camp at Lightbridge Academy in Millburn

March 19, 2018

If you are looking for a fun-filled summer for your little ones, look no further!

Lightbridge Academy in Millburn is providing a summer camp program with tons of exciting guests, water play activities, and so much more!

Call us at 973-218-1800 to learn about what we have to offer.


Weekly Specials at Ashley Marketplace - March 16 to March 22

Shop Ashley Marketplace & Cafe for your everyday needs!

This week's specials are:

Litofish Sardines $5.99ea (Ashley Fish Market)
Total Fage Yogurt 4/$5
Aviv Passover Matzos 2/$7
Ground Beef $3.99lb (Meat)
Roasted Vegetables $7.99lb (Prep Food)
President Brie $6.99lb (Cheese)
Iceberg Lettuce $1.99
Serrano Ham $14.99lb (Deli)
Turkey Hill Ice Cream ...

SOMA Film Festival Starts Friday Night, March 16

The 3rd annual SOMA Film Festival is finishing up the final touches before they kickoff this weekend's event at The Woodland, Bow Tie Cinemas in South Orange, and Maplewood Theater.  

With 16 screening programs there is something for everyone. The popular Kids Program is back for two engagements with both sold out as is the Opening Night Party and Screening. 

Tickets are still ...