Press Releases

TAPinto Crushes Readership Record in May with 853,958 Readers; Breaks 6M Readers for the Year

7bd74e62e54341b14cb2_tapinto_w_url.jpg
7bd74e62e54341b14cb2_tapinto_w_url.jpg
NEW PROVIDENCE, NJ - TAPinto.net, a network of 65 franchised online hyperlocal news sites in New Jersey and New York, broke its all-time readership record with 853,958 readers and 2,103,803 pageviews in May 2017, up from 639,508 readers in May 2016.  TAPinto also registered more than 6 million readers and 20 million pageviews during the last 365 days, breaking its all-time record for year-long site traffic.   

"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," said CEO and Publisher Michael Shapiro. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you." 
 
TAPinto.net, which began in 2008 as an all-online local newspaper in New Providence founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

From June 1, 2016 to May 31, 2017, TAPinto registered 6,106,228 readers who read 20,698,636 pages on the site, an increase of more than 35 percent year over year.  
 
 
"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."
 
TAPinto provides the backend, training and support to its franchisees. Current franchisees include hardcopy newspaper publishers, public relations firms, business development executives, veteran journalists, attorneys, financial advisors, realtors, marketing and communications professionals, nonprofit organizations, and St. Bonaventure University.  

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."
 
Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.

 
For more information on franchising TAPinto in your area, please click here
______________
 
TAPinto.net is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend TAPinto.net on Facebook at Facebook.com/tapintolocal and can follow TAPinto.net on Twitter at Twitter.com/tapintolocal 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 
 
In addition, TAPinto.net is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. 

TAPinto.net currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park and Yorktown (NY). 

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

South Brunswick-Cranbury

Upcoming Events

Carousel_image_7a493aa70537d9c4811f_south_brunswick_july_19_mets_flyer_2018

Thu, July 19, 11:00 AM

South Brunswick Public Works & Utilities Building, Monmouth Junction

South Brunswick Emergency Blood Drive - Pair of ...

Giving Back Health & Wellness

Carousel_image_0a79b254f45583c80861_048

Wed, August 22, 8:30 AM

American Legion Post 253, Spotswood

Bus Trip to AC Air Show

Giving Back Other

Sat, October 27, 12:00 PM

East Jersey Old Town Village, Piscataway

Revolutionary War Encampment

Arts & Entertainment Education Food & Drink

South Brunswick and Cranbury Police Blotter

August 9, 2017

Sponsored by Reilly's Collision Center in Monmouth Junction. Click here and scroll down for the latest updates and alerts from South Brunswick and Cranbury Police.

See the most recent messages from South Brunswick Twp Police Department, powered by Nixle.

Bob Caruso (Dayton) Wins Professional Bowlers Seniors Tournament

July 18, 2018

SOUTH BRUNSWICK, NJ - Bob Caruso, a "50 Super Senior" (entry is age 60 or over) won last week's  Professional Bowling Tournament at the Cecil Raymond Memorial Tournament in Deptford, New Jersey.  The PBA50 tour is open to Professional Bowlers with a minium entry age of 50. 

After eight games of the qualifying round, Caruso was in second place with a score ...

Nearly $900K Bid Received for Construction of New New Brunswick Park

NEW BRUNSWICK, NJ - Only one company submitted a bid to build a new city park on land where three abandoned houses once stood.

A-Tech Concrete of Edison submitted a bid of $897,316.25 to construct a park on Welton Street, near Drift Street.

This was the only bid that city Purchasing Department received before the deadline this morning.

New Brunswick demolished three abandoned home on the ...

Geoffrey the Giraffe Moves In To New Brunswick Children's Hospital

NEW BRUNSWICK, NJ - Over a stretch of nearly 70 years, Geoffrey the Giraffe at Toys R Us stores was the symbol of happy times for generations of children, and now he may provide those same feelings for children coming to a hospital.

"From this day forward, Geoffrey stands tall in our lobby to encourage our smallest patients to smile when they enter our facilities," said John ...

Rutgers Hikes Tuition, Student Fees for 2018-2019 Academic Year

July 18, 2018

NEW BRUNSWICK, NJ - Rutgers University Board of Governors today approved a 2.3 percent hike in tuition and fees, as well as increases for dorm rooms and meals, for the 2018-2019 academic year.

The increase now brings the annual cost for undergraduate students to $14,975, which is $337 more than this past school year.

Student housing will increase 1.9 percent, and ...

Rutgers Prof to Climb Alps for Climate Change Study on Glaciers

NEW BRUNSWICK, NJ - Lauren Neitzke Adamo has long enjoyed hiking along trails and through forests and over rock formations largely to see the natural surroundings.

“I’ve been a huge science nerd all my life,” said Adamo, who has a doctorate degree and is co-director of the Rutgers University Geology museum in New Brunswick.

Next month Adamo will head to the Swiss Alps ...

17 Fascinating Facts About Rutgers Athletics

NEW BRUNSWICK, NJ - For all the critics of the athletics program at New Jersey’s largest public university, there are more than a dozen reasons to cheer for successes of the sports programs and teams on the playing fields, in classrooms and beyond.

Here are 17 on the field and off the field things this took place this past academic year at Rutgers University:

1. Rutgers had four ...

To Our Current and Future Representatives

July 17, 2018

To Our Current and Future Representatives - Wherever They May Be:

We can never forget we are a nation of immigrants. 

We cannot fall prey to fear, ignorance and anger when we  have been historically driven by freedom and justice. 

We must have the courage and will to fight hate, bigotry and prejudice. 

We must not wake up to what we hoped was a bad dream and ...

Hidden in Plain Sight!

July 17, 2018

Painted Rocks 2018 Summer Reading -  Libraries Rock!

Hidden in Plain Sight!

About 40 gaily painted rocks have been hidden in outdoor public areas around South Brunswick Township as part of our 2018 Libraries Rock! Summer Reading Challenge. The challenge of course is to first find the rock. It will be painted with a random colorful image on one side and instructions on the underside.

Awesome Box Unveiled!

Have you ever closed a book after reading it and said “that was AWESOME!”  Us too! Maybe it was very funny, helpful, mind-blowing, emotionally moving? The “why” is up to you.  Share the good news about the awesome books you have read by simply returning the book to our new Awesome Box! It is labeled as such and stands next to the normal return box in the main ...

Crowdfunding Options for Entrepreneurs and Small Businesses

Source: Many small start-up businesses and tech ventures in search of capital turn to popular online platforms for crowd fundraising of financial resources to get their concept off the ground and launched into market. Indiegogo, Kickstarter, and GoFundMe, to name a few, offer solutions in generating cash to fund new ideas. How do you get people to contribute to your cause?  Sam Burlum ...