Government

South Orange Government and Seton Hall University Partner to Revitalize Irvington Avenue

54963b9309f9c21e1eef_IMG_1370.JPG
bb63b8f63daa5b8f7d50_IMG_1359.JPG
0c93e160bf9789aac918_IMG_1358.JPG
9e27ed92e77ea803c3dc_IMG_1361.JPG
3ed910cf76aaf1a4063e_IMG_1362.JPG
9f4df3d20ddfbb5c0128_IMG_1363.JPG
acb696e39b985b57190e_IMG_1364.JPG
9273682b9e168778cefa_IMG_1365.JPG
4cece3db2a4ec02746c5_IMG_1367.JPG
e0fac15bacefd78b9f11_IMG_1368.JPG
54963b9309f9c21e1eef_IMG_1370.JPG

SOUTH ORANGE, NJ – The Township has enlisted the Market Research Center at Seton Hall University’s Stillman School of Business to examine the Irvington Avenue corridor and help envision its future.

Student in the school’s marketing research classes will be interviewing the various stakeholders in the neighborhood, including residents, business owners, landlords, Seton Hall students and faculty.

On a recent walk around the Irvington Avenue business corridor, students and professors were joined by South Orange Trustees, Sheena Collum, Streve Schnall and Deborah Davis Ford, as well as Township Administrator Barry Lewis and Assistant Administrator Adam Loehner.

Sign Up for E-News

The goal of the project is to develop a vision for the neighborhood that would revitalize it and make it a more thriving section of the Village.

“How do you get people on the same page?” asked Professor Adam Warner, Director of Market Research Center. “Some blocks look new.  Some blocks look old.  Some businesses look pretty spiffed up, while others look pretty beaten down.”

People do come to the area for food.  There are a number of restaurants along Irvington Avenue, ranging from classic American food at Blue Plate Special, to an amazing mix of international cuisines including Ethiopian, Salvadorian, Jamaican, Nigerian, and Chinese restaurants. There is not a wide range of retail merchants at this time.

“There are challenges with some of the landlords here,” said Trustee Collum. “Some of the business owners feel that the landlords don’t make the appropriate investments into the buildings themselves.  They will tell you that one of the biggest challenges is getting buy-in from the property owners.

As a neighborhood that is a mix of both residences and businesses, it will be interesting to follow the results of the research.  Homeowners, renters, students, and business owners all may have different visions for the neighborhood.

The Alternative Press will continue to monitor the group’s progress and report its findings.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

SOMA

AtlantiCast

AtlantiCast Episode 17

On this week’s AtlantiCast, it’s National Men’s Health Month, so check out important health tips for you or the men in your life, learn about groundbreaking research into breast cancer treatment that could mean an end to chemotherapy for some patients, meet a local sports hero who’s living his baseball dreams thanks to Goryeb Children’s Hospital and much ...

South Orange Police Blotter - iPhone Reported Stolen from Basketball Courts

June 21, 2018

South Orange Police Blotter as of June 21

Burglary - The owner of a business on Vose Avenue reported that sometime between 12:45 p.m., Sunday, June 17,  and 10 a.m., Monday, June 18, actor(s) unknown forcibly gained access to the business through the front door, rummaged through cabinets and desks and removed some personal items (including Bose brand speakers ...

South Orange Police Blotter: Robbery Reported on South Orange Avenue

South Orange Police Blotter as of June 16

Robbery - An Alpha, NJ resident reported that he was robbed on Sunday, June 3, at approximately 12:30 a.m. while he was walking on South Orange Avenue near Scotland Road. The victim stated that he was approached by three unknown actors who punched him and knocked him to the ground. The actors then stole his cell phone and wallet ...

SOMA Celebrates Pride with Painted Lampposts in South Orange and Crosswalks in Maplewood

June 22, 2018

SOUTH ORANGE AND MAPLEWOOD, NJ - Earlier this month, Maplewood celebrated Pride by painting rainbow crosswalks outside of Town Hall at the intersection of Oakview Avenue and Valley Street, which were unveiled with a celebration and ribbon cutting on Thursday, June 6.

Inspired by the Maplewood crosswalks, on Thursday evening, June 21, South Orange recognized Pride month by having community ...

Fifth Annual Two Towns Triathlon for Kids Postponed Until September Due to South Orange Pool Still Being Closed

SOUTH ORANGE, NJ - The 5th Annual Two Towns Triathlon for Kids, originally scheduled to be held in South Orange on Saturday, June 16, has been postponed until Saturday, September 8, according to an update on the South Orange website. 

 

The postponement is because the South Orange Community Pool is still closed for the season due to construction delays with the filter ...

Upcoming Events

Carousel_image_9f96b00f934f44e64d68_fridays-for-families-social-media-03

Fri, June 22, 3:00 PM

Outside of U.S. Rep. Rodney Frelinghuysen's office, Morristown

Fridays for Families: Vigil in Morristown calls ...

Government Health & Wellness Law & Justice

Carousel_image_af1b89eae735bf536426_par440_promo

Fri, June 22, 7:00 PM

Par 440 Restaurant & Lounge, Short Hills

The Extra Rich In Class Dinner Show with E.R.I.C.

Arts & Entertainment Food & Drink

Carousel_image_6f87fbcddb8c623bb6c0_downtown_after_sundown_2

Fri, June 22, 7:00 PM

Spiotta Park, South Orange

Jersey Swamp Cats in Downtown After Sundown

Arts & Entertainment

Tue, June 26, 6:30 PM

Millburn Free Public Library, Millburn

Memoir Writing Class at Millburn Library

Arts & Entertainment

Lecia Bianca Jewels Creates a Bridge to Make Bloomfield Center the Next Style Destination

June 16, 2018

BLOOMFIELD, NJ - The Bloomfield Center renaissance continues as Lecia Bianca Jewels becomes a style destination on main thoroughfare in this Essex County Community. Lecia Clay, owner of the boutique, describes her jewelry as 'bridge jewelry,' - pieces that are in a space between costume jewelry and fine jewelry, while having value. 

'Lecia Bianca' is the ...

Record Number Attends West Essex YMCA's Sixth Annual Bike Livingston

LIVINGSTON, NJ — On the heels of National Bike Safety Month in May, a new record of nearly 500 Livingston riders participated in the sixth annual Bike Livingston event, a family-oriented bike tour of Livingston’s neighborhoods hosted each year by the West Essex YMCA on the first Sunday in June.

With three routes to choose from—a four-mile route around the ...

Newark Cop Convicted of Reckless Manslaughter for 2016 Fatal Shooting of Piscataway Man

June 22, 2018

UNION COUNTY, NJ – A Newark police officer was convicted of reckless manslaughter in the death of a man outside Paddy’s Place in Union in May 2016, acting Union County Prosecutor Michael A. Monahan announced Wednesday.

The officer, Joseph Macchia, 37, was convicted of fatally shooting 37-year-old Michael Gaffney of Piscataway following an argument and fight at Paddy’s ...

Westfield to Hold 3-Day ‘AddamsFest’ Celebrating Charles Addams and His Creations This Fall

WESTFIELD, NJ — It’s creepy. It’s kooky. And it’s taking over Westfield from Oct. 26 to Oct. 28. AddamsFest, a town-wide celebration honoring Westfield native Charles Addams and his most famous creations, The Addams Family, will be a destination event this fall with family-friendly activities, lectures, exhibits and film screenings, the town announced ...

Weekly Specials at Ashley Marketplace - June 22 to June 28

June 22, 2018

Shop Ashley Marketplace & Cafe for your everyday needs!

This week's specials are:          

Chobani Yogurt 32oz $6.99
Friendly’s Ice Cream 48floz $3.99
Turkey Hero $5.99 ea (Deli)
Brad’s Blues Tortilla Chips  $2.99
Housemade Premade Lemonade 16oz $4.99 (Bakery)
Red Wax Gouda $5.99lb ...

Susan G. Komen North Jersey Increases Program Funding by 15% for 2018-2019 and Awards 13 Grants to 11 Local Community Non-Profit Organizations

Susan G. Komen North Jersey announced that it will award a total of 13 grants to 11 local community non-profit organizations in its nine-county service area for 2018-2019, with an increase in total program funding at 15% year over year. Since its founding in 1997, Komen North Jersey has awarded nearly $19 million to local community programs in nine North Jersey counties and has directed more than ...

'Fridays for Families' Vigil in Morristown

On Friday, June 22, NJ 11th for Change and six other organizations will be holding “Fridays For Families” – a vigil in front of Rep. Rodney Frelinghuysen’s Morristown office in opposition to the Trump administration’s draconian policies leading to the separation and indefinite detention of families, including young children, apprehended at the U.S. border. The groups ...