RIVERDALE, NJ – After last year’s 100th anniversary of Girl Scouts selling cookies, troops in northern New Jersey are kicking off this season with the return of Girl Scout S’mores™, the most popular flavor to launch in the 101 years of Girl Scouts selling cookies. Consumers can fuel transformative leadership experiences and build the next generation of entrepreneurs in northern New Jersey by purchasing Girl Scout S’mores and classic favorites like Thin Mints® and Samoas®. Girl Scouts will begin taking orders for cookies starting Saturday, January 13, 2018.

 During Girl Scout Cookie season, each G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader)™ sets out to sell delicious cookies while also building entrepreneurial and business skills that are imperative for leadership and future success. Almost 1 million Girl Scouts participate in the cookie program each year. All of the net revenue raised — 100 percent — stays within the community.

 Girl Scout councils use cookie earnings to power amazing experiences for girls through their program, while girls and their troops decide how to invest in impactful community projects, personal enrichment opportunities, and more. Further, skills girls learn in the cookie program also influence later success: data shows more than half (57 percent) of Girl Scout alumnae in business say the cookie program was beneficial to developing skills they possess today, such as money management, goal-setting, and public speaking.

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 “The Girl Scout Cookie Program give girls the opportunity to gain confidence in themselves and develop their leadership skills at a young age,” said Betty Garger, Chief Executive Officer of the Girl Scouts of Northern New Jersey. “There are so many activities surrounding the cookie program, that girls have a lot of fun and hone the skills they will need to be successful in the future.”

 Last year, Girl Scouts of Northern New Jersey debuted Girl Scout S’mores – a crunchy graham sandwich cookie with a chocolate and marshmallowy filling, embossed with designs honoring Girl Scouts’ Outdoor badges – which are sure to be best-sellers again.

 This year, girls will sell cookies door-to-door and at booth sales as well as through the Digital Cookie® platform, an innovative and educational web-based addition to the cookie program that helps girls run and manage their Girl Scout Cookie businesses online. Now in its fourth year, the Digital Cookie platform continues to bring Girl Scout programming into the future by providing girls with invaluable business and science, technology, engineering, and math (STEM) skills that prepare them for 21st century leadership.

 Six varieties of cookies will be sold at $4 a box, including Thin Mints, Do-Si-Dos, Tagalongs, Trefoils, Samoas and Savannah Smiles. Gluten-free “Toffee-tastic” cookies and the S’mores Cookies will sell for $5 per box, due to higher production costs.

For more information about the cookie sale or to find a troop selling cookies, visit www.gsnnj.org, or call (973) 248-8200. Girl Scouts of Northern New Jersey serves girls ages 5-17 in 160 municipalities in Bergen, Morris, Passaic, Sussex, and northern Warren counties.