Press Releases

Human Services Agency Alternatives Expands Services to Ease Transition to Fee-for-Service Billing

Somerset County Freeholder, Peter Palmer with Alternatives Trustee, Helen Grunwald and her husband Richard Grunwald at an event to honor Alternatives community partners in November. Credits: Alternatives, Inc.
The Alternatives chorus, Uncommon Notes, performs at a private event to honor Alternatives community partners. Credits: Alternatives, Inc.
A client plays cards with a counselor at an Alternatives group home in New Jersey. Credits: Alternatives, Inc.

BRIDGEWATER, N.J. - Alternatives Inc., a non-profit human services provider for people and families with special needs, announced it has opened two new group homes in Ocean County with plans for six more in Ocean, Hunterdon and Somerset counties. The agency also debuted its redesigned website and a video that reinforces the theme “One Community” to highlight its successes and image in the communities it serves.

New Jersey’s non-profit mental health and disability providers are reevaluating how they operate as they transition from contract funding to fee-for-service billing for programs reimbursed by Medicaid. Alternatives, which had previously received most referrals from contract sources, is responding by rethinking business operations, expanding services and using creative marketing to promote its programs and attract clients.

“The transition from contract-based funding created an opportunity for us to take a close look at our organization to make sure we are being as efficient as possible while still keeping the client as our top priority,” said Nancy Good, president, Alternatives. “I believe that stretching to find new ways to achieve our mission and goals will strengthen the organization in the long run.”

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Alternatives’ video features clients interacting with the community and includes Uncommon Notes, a chorus of clients singing with the rock band GoodWorks, who wrote and produced the video. It can be viewed at or on YouTube at  .

The agency is also planning open houses and community celebrations to further educate the community about new residences, programs and services. 

Alternatives presented its website, video and business plans at a private event in November to thank community partners, sponsors and donors at the Affinity Federal Credit Union Corporate Office in Basking Ridge, New Jersey.

New Group Homes

Group homes accommodate several individuals, providing 24/7 care and access to shopping, social activities and other services typically found in most communities. In addition to the two homes opened this year and the six in development for 2018, the agency also plans to expand existing homes in Warren and Hunterdon counties.

 The homes are supported by private and public funding from partners including the Division of Developmental Disabilities, Somerset County Home Fund, New Jersey HMFA, individual municipalities where Alternatives serves, corporations, foundations and donors.

About Alternatives

Alternatives, Inc. provides comprehensive services to individuals and families with special needs to enable them to reach their highest level of independence and integration into the community. Alternatives has a person-centered philosophy that is dedicated to providing each person served with the support they need to assist them in achieving their goals. Alternatives is committed to being the social service agency of choice in providing residential and support services to people in the Greater Central New Jersey community. For more information, visit

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Trout Unlimited Annual Fund Raising Banquet

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Sparta Township Council Meeting



Sat, March 31, 10:30 AM

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