LONG BEACH TOWNSHIP -The Jetty Coquina Jam is an all-female, team surf contest and also a fundraising event. Women are paired randomly after being separated into two age pools and compete in this Summer event to support female cancer through David's Dream & Believe Cancer Foundation.
The Long Beach Island event held in July or August has donated over $80,000 dollars with this years event. The Jetty team is especially thankful to all of the surfers, beach goers, regional business support and sponsorship.
Easternsurf.com reports that the event raised $15,000 dollars this year.
Jetty set their sights on Sunday, July 29 for this year's Coquina Jam. The weather and waves were excellent. There were many colorful lines of branded tents stemming from the judge’s scaffold.
Long Beach Township's excellent amenities on the 68 Street beach included restrooms, electricity on the beach, a fleet of public works vehicles, etc. This centrally located venue proved to be a great location for this year's event and attracted the largest crowd in ten years.
Forty eight ladies from age 10 to 65 were in the water for the first heat at 9 a.m. to compete through Jetty’s bracket-style surf tournament.
The usual $6 to 8 thousand dollars raised each year for David’s Dream & Believe Cancer Foundation was well above the normal average with the 15 thousand raised on Sunday. The sponsorships, good weather and Jetty’s overall growing popularity contributed to the success..
“We’re telling our story to more and more people every day. Slowly, but surely, people are understanding that we are a lifestyle clothing company, but one that has a lot of layers including our events, screen printing (Jetty Ink) services and nonprofit arm. We basically stick to the motto that Doing Good is Good Marketing”, said Jetty CMO Cory Higgins.
Hackensack Meridian Health and Southern Ocean Medical Center was this year’s presenting sponsor, which was a great contributor to this year's success. Several representatives from the hospital were in attendance for support.
The proceeds are presented to David's Dream and Believe Cancer foundation and those funds will be quickly allocated to female patients with cancer. Many other businesses from Red Bull to local restaurants and culture vendors contributed to a successful day.
Morgan Iglay, who captured her first win in 2017 defended her title partnering with Sammy Jo Alvarez. They were able to outscore the teams of Jamie Dewitt and Carly Coble, and first-timers Steph Mags and Mia Gallagher.
“It’s all about celebrating female surfing and raising money for a great cause. I thought this one was our best to date and we’ll build on that momentum”, said Jetty CEO Jeremy DeFilippis.