Business & Finance

TAPinto Franchised Local News Network Breaks 7M Readers, 23.7M Pageviews

00e7ea30696bc57b4665_Franchise_FB_Size-02.jpg
00e7ea30696bc57b4665_Franchise_FB_Size-02.jpg

NEW PROVIDENCE, NJ - TAPinto.net, a network of more than 70 online hyperlocal news sites in New Jersey and New York, broke 7 million readers and 23.7 million pageviews during the last year. 

From Jan. 8, 2017 to Jan. 7, 2018, TAPinto registered 7,025,372 readers and 23,792,903 pageviews, up from 5,352,395 readers and 18,496,885 pageviews during the same period a year ago.  During the same period, TAPinto grew from 54 sites to 71, 66 of which are currently franchised to local owner/publishers.

"At a time when many news organizations have reduced or eliminated their local news coverage, TAPinto is providing original local news coverage on a daily basis in our communities. While other publications are engaging in clickbait and content aggregation in a quest for pageviews, we are providing a sustainable path forward, demonstrating that you can generate large traffic numbers without sensationalizing the news or becoming the neighborhood gossip page," said Chief Executive Officer and Publisher Michael Shapiro. 

Sign Up for E-News

TAPinto provides the backend training and support to its franchisees. Current franchisees include business development executives, marketing and communications professionals, hardcopy newspaper publishers, public relations firms, veteran journalists, attorneys, financial advisors, realtors, the Plainfield YMCA, and St. Bonaventure University.  

"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."

TAPinto.net, which began in 2008 as an all-online local newspaper in New Providence founded by Michael and Lauryn Shapiro, is now the largest local news network in New Jersey. TAPinto provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."

"As we begin 2018, we look forward to continued expansion into new communities while providing our readers with the high quality news and information that they deserve. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you." 

For more information on franchising TAPinto, visit www.tapinto.net

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Summit

Upcoming Events

Carousel_image_7be61d8c0218a63463d0_4f185ba72d5296e67c72_adobestock_74413077_mother_goose

Tue, April 24, 10:00 AM

Summit Free Public Library, Summit

Ages 6 mo.-2 yrs.: Mother Goose Mornings

Arts & Entertainment Education

Carousel_image_c59277305d03a4dae3a5_4164c2471f3c198c0cc5_storytime_0317

Tue, April 24, 10:00 AM

Summit Free Public Library, Summit

Mother Goose Mornings

Arts & Entertainment Education

Carousel_image_ff35ab71e957e9734489_jump_in_swim

Tue, April 24, 11:00 AM

The Connection, Summit

Jump In & Swim

Arts & Entertainment

Summit Fire Department Blotter

02/01/2018, 7:26 am - FD dispatched to Route 78 East Bound mile marker 47.2 for a reported motor vehicle accident with entrapment and injuries. On arrival both the Springfield and Summit Fire Departments set up for extrication. The vehicle was chocked to stabilize the vehicle. EMS performed patient care. A hose line was stretched for possible fire suppression by the Berkeley Heights FD.

Summit Police Blotter

April 11, 2018

3/13 - Jayhee Cho, 32, of Summit was arrested and charged with criminal mischief. Mr. Cho was processed and released with a pending court date.

3/13 - Aseyefigh K. Papanye, 30, of Brooklyn, New York was arrested and charged with theft of credit cards, fraudulent use of credit cards, theft by deception, theft by unlawful taking, obstruction of the administration of the law, and possession of ...

Video: Point View's Petrides Says Oil Price Hysteria Unwarranted, Talks Tech

April 23, 2018

Point View Wealth Management's Managing Director and Portfolio Manager, John Petrides, live on BNN Bloomberg discussing stocks with oil near $70 per barrel and major Tech earnings this week:

ptview.com/medias/tv-radio

​​​​​​For nearly 25 years, Point View Wealth Management, Inc. has been working with families in Summit and beyond, providing customized portfolio management ...

Video: Point View's Petrides Talks AMEX, GE and Amazon Earnings, Stock Outlook

Point View Wealth Management's Managing Director and Portfolio Manager, John Petrides, live on FOX Business AM discussing several upcoming pivotal earnings and possible market reactions:

ptview.com/medias/tv-radio

​​​​For nearly 25 years, Point View Wealth Management, Inc. has been working with families in Summit and beyond, providing customized portfolio management ...

Fear of Rising Rates? Remember The Reason You Own Bonds

If the current interest environment has you concerned about your bond portfolio, remember why you are investing in bonds.  The role bonds, or fixed income, play in a portfolio is not solely based on performance.  Bonds are used to offer stability, particularly when stock market volatility is rising. Rate hikes can dampen bond performance, but keep perspective on how rising rates impact ...

Cluelessly Clueless

I teenaged my way through high school under the assumption that my parents had no idea what I was doing.  I like to think I was pretty good at withholding information and presenting situations in ways that were other than they really were.

 

Still, sometimes they found things out.  Like the time my friends plopped me on our front door step at one o'clock in the morning ...

Practice for the PARCC @ Your Library

Students in Grades 3 and up who live in Summit can practice the Math and Language Arts skills that they learned in school and prepare for the upcoming PARCC exam using the Summit Free Public Library’s FREE subscriptions to Lumos Step Up and Learning Express.  

To access Lumos Step Up and Learning Express, visit the library’s website:  www.summitlibrary.org.

Mouse-over ...