Press Releases

TAPinto Crushes Readership Record in May with 853,958 Readers; Breaks 6M Readers for the Year

NEW PROVIDENCE, NJ -, a network of 65 franchised online hyperlocal news sites in New Jersey and New York, broke its all-time readership record with 853,958 readers and 2,103,803 pageviews in May 2017, up from 639,508 readers in May 2016.  TAPinto also registered more than 6 million readers and 20 million pageviews during the last 365 days, breaking its all-time record for year-long site traffic.   

"At a time when pundits are writing the obituary for the news media, we are providing a way forward that respects journalism's rich traditions while creating a sustainable business model from which everyone benefits," said CEO and Publisher Michael Shapiro. "As we continue to grow, we are committed to improving local journalism. Thank you to our readers and our advertisers for your loyalty and support. We would not be here without you.", which began in 2008 as an all-online local newspaper in New Providence founded by residents Michael and Lauryn Shapiro, is now the dominant player in local news. The network provides original local news reporting on a daily basis in more than 100 towns. It is growing while other media organizations are slashing local news coverage, regionalizing coverage, and laying off journalists.     

From June 1, 2016 to May 31, 2017, TAPinto registered 6,106,228 readers who read 20,698,636 pages on the site, an increase of more than 35 percent year over year.  
"TAPinto sites are locally owned and operated and do their own original local news reporting," said Shapiro. "That local ownership and local reporting makes all the difference."
TAPinto provides the backend, training and support to its franchisees. Current franchisees include hardcopy newspaper publishers, public relations firms, business development executives, veteran journalists, attorneys, financial advisors, realtors, marketing and communications professionals, nonprofit organizations, and St. Bonaventure University.  

"We've created a growing and successful network of online local news sites that has become a model for the struggling media industry," Shapiro said. "Our innovative model enables our sites to not only produce great original local news content but to also achieve record-breaking traffic and financial sustainability."
Shapiro said TAPinto is proving that journalism, at least on the local level, has a future.

For more information on franchising TAPinto in your area, please click here
______________ is a network of more than 65 all-online local newspaper franchises in New Jersey and New York with more than 6M readers.  The all-online hyperlocal news sites boast more than one hundred columnists, a full-service Community Calendar, Business Directory, local Real Estate Listings and more. The public can friend on Facebook at and can follow on Twitter at 

Download the TAPinto App!   Click here for Android.  Click here for iOS. 
In addition, is currently offering franchise opportunities in CT, MA, FL, NJ, NY, PA and beyond. Anyone interested in starting an online newspaper in their town is invited to Click here  for more information. currently covers hyperlocal daily news and information in: Basking Ridge, Bayonne, Bedminster, Belmar, Berkeley Heights, Bernardsville, Bloomfield, Bridgewater, Caldwell, Cedar Grove, Chatham, Clark, Colts Neck, Cranbury, Cranford, Denville, East Brunswick, East Orange, East Hanover, Edison, Elizabeth, Essex Fells, Fairfield, Fair Lawn, Fanwood, Far Hills, Flemington, Florham Park, Franklin Township, Glen Rock, Green Brook, Hillsborough, Holmdel, Kenilworth, Lake Como, Long Beach Island, Little Falls, Livingston, Madison, Mahopac (NY), Manahawkin, Maplewood, Millburn/Short Hills, Milltown, Montville, Montclair, Morristown, Mountainside, Newark, New Brunswick, New Providence, Newton, North Caldwell, North Plainfield, North Salem (NY), Nutley, Olean (NY), Paterson, Peapack & Gladstone, Piscataway, Plainfield, Randolph, Raritan (Hunterdon), Raritan (Somerset), Roseland, Roselle, Roselle Park, Roxbury, Scotch Plains, Somerville, Somers (NY), South Brunswick, South Orange, South Plainfield, Sparta, Spotswood, Springfield, Stafford, Summit, Totowa, Union, Verona, Warren, Watchung, West Caldwell, Westfield, West Orange, Woodland Park and Yorktown (NY). 

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Union Recreation Department's 2nd Annual Open House

March 15, 2018

UNION, NJ - The Union Recreation Department will be hosting their 2nd Annual Open House, a free event, on Friday, March 16, at the Hannah Caldwell School Auditorium, from 6:00 - 9:00 p.m.

Representatives from community youth sports organizations, Union Little League, Union Soccer League, and Union Rams football will be present.  From US Sports Institute, representatives for girls field ...

'For the Sake of Our Children' Family Forum

UNION, NJ - The Township of Union Human Relations Committee will host a panel discussion, "For the Sake of Our Children" on Wednesday, March 21.

In light of the recent Parkland tragedy, the panel discussion will be led by Vito Nufrio, Union Board of Education President, Dr. Denise Reid, Cathedral Church Perth Amboy, Rick Landolfi, Deputy Chief, Union Police Department and Mayor ...

Battle Hill Small Business Fair

UNION, NJ - Battle Hill Elementary School PTA is hosting a "Shop til You Drop" Small Business Fair on Friday, March 16, from 6:30 - 9:00 p.m.

Businesses at the event include Tastefully Simple, Scentsy, Avon, Custom Cookies, Liberty Mutual, and Paparazzi.

Battle Hill is located at 2600 Killian Place.  For information, contact


Upcoming Events


Sat, March 17, 12:00 PM

K Primary Care & Medical Nutrition Center, New Providence

Cooking Class Teaches Portion, Calories and Food ...

Sat, March 17, 1:00 PM

Union Public Library, Union

Family Drop-in Craft: Popsicle Stick Rainbows

Arts & Entertainment Education


Sun, March 18, 10:00 AM

Kristin Morin Photography Studio, UnUnion

Kristin Morin Photography: Mini Session - Easter ...


Mon, March 19, 6:00 PM

Vauxhall Public Library, Vauxhall

Adult Genealogy Program with Dr. Valerie Mosley

Education Health & Wellness

Germaine Garcia of Union Studying Abroad Through St. Lawrence University

March 3, 2018

CANTON, NY - Germaine E. Garcia of Union is participating in a St. Lawrence University off-campus study abroad program during the Spring 2018 semester.

Garcia is a member of the Class of 2019 and is majoring in computer science. Garcia attended Union High School. Garcia is studying abroad at the University of Otago in New Zealand.

Nearly three-quarters of St. Lawrence University ...

Meet Scotch Plains Resident John McPartlan, Grand Marshal of the Union Co. St. Patrick's Day Parade on Sat, Mar. 10

March 9, 2018

SCOTCH PLAINS, NJ -- Meet John McPartlan, Scotch Plains resident and grand marshal of the Union County St. Patrick's Day Parade, which steps off promptly at 1:00 p.m. on Saturday, March 10, 2018.

A native of Bay Ridge, Brooklyn with roots in Co. Leitrim and Mayo, he attended Bishop Ford HS in Brooklyn and St. John’s University in Queens. He moved to New Jersey after ...

Mountain Biking in Watchung Reservation Revisited at Freeholders Meeting

ELIZABETH, NJ - Mountain biking in Watchung Reservation was revisited in the public comment session at the Union County Freeholders meeting on Thursday.  The board had voted not to approve building bike trails in May 2017 after a months-long debate.

Jamie Meiselman of Westfield, and co-leader of the Union County Chapter of the Jersey Off Road Bicycling Association (JORBA), raised the ...

Rummage Sale

March 11, 2018

UNION, NJ - A rummage sale is scheduled for Saturday, March 17, to benefit Union Abroad's Trip to Iceland.

The sale will be held at Union High School, 2350 N. Third Street, from 8:00 a.m. to 3:00 p.m.  Shoppers should enter through the "Rock" to Cafeteria A.


JCPL: 110,000 Without Power

March 8, 2018

SUMMIT, NJ – Two big storms in a week caused about 460,000 JCP&L customers to lose power.  The company restored power to about 320,000 that lost power during the first storm with 17,000 customers still waiting to have their power restored when this most recent second storm hit Wednesday.  The combination of the two storms has left the company with about 110,000 customers ...

Scotch Plains-Fanwood Native Will Climb Mount Everest, Raise Money for Childhood Cancer Research

SCOTCH PLAINS, NJ -- When Hailey Rachko, a 2015 graduate of Scotch Plains-Fanwood High School, sets her sights on something she aims high.

Now a junior at Boston University, Hailey plans to climb to the base camp of Mount Everest, the world’s tallest mountain, shortly after taking her final exams in May. She and 26 other students from across the country will spend nine days climbing up ...

Survey Examines Attitudes Towards St. Patrick’s Day, US-Ireland Relations

March 17, 2018

Lenox Consulting and Publitics partnered with EPIC The Irish Emigration Museum in Dublin, to take a deeper look at the past, present and future of Ireland’s special relationship with America.  The museum, in conjunction with Steve Lenox of Lenox Consulting, a boutique public affairs firm with offices in the U.S. and Ireland and Matt Krayton of strategy and communications ...

Another Beautiful Job from Magnolia Home Remodeling Group

Magnolia Home Remodeling Group is a Home Remodeling and Home Improvement Contractor in New Jersey installing vinyl siding, roofing, windows, as well as kitchen, bathroom and basement remodeling.

According to the 2018 Cost vs Value Report, not only will homeowners enjoy the great work we do, they will recoup much of the value of the improvement at resale.  For ...

TUEF Raffle Ticket Sales

The Township of Union Education Foundation, a non-profit charitable organization whose purpose is to raise funds to sponsor innovative and educational programs in Union's public schools, is sponsoring a raffle.

The cost of a ticket is $5. The First Prize is a $500 gift card to Best Buy donated by Investors Bank. Second Prize is a "Gift Certificates Basket" containing gift ...



AtlantiCast: Episode 13

On this episode of AtlantiCast, new clinical studies in the fields of cardiology and immunotherapy, national and statewide recognitions for Atlantic Health System medical centers and the inaugural AtlantiCast Collab Challenge!


Valyrian Steel: Where is it All? Should We Still Care?

There is a glaring hole in recent Game of Thrones seasons that needs to be addressed: the ability of Valyrian steel to destroy White Walkers has not been acknowledged since before Jon Snow’s death.

In fact, it hasn’t been mentioned since the Season Five finale when Jon Snow reveals this discovery to Sam Tarly. Jon has cared about little more than the war between the living and ...

In Cold Blood by Truman Capote

In Cold Blood by Truman Capote (Random House, 1965)


In Cold Blood is, quite simply, the grand-daddy of true crime writing, dubbed by Capote, himself, as the first non-fiction novel (although Norman Mailer argued the point when he published The Executioner's Song in 1979.) The conditions under which I read In Cold Blood for the first time were pretty weird, which was another ...

Ian Hockley Visits New Jersey to Introduce Program to Empower Youth

This week I am taking a departure from book reviewing to share an important program that has been introduced to New Jersey this week by Mr. Ian Hockley, founder of the Dylan's Wings of Change Foundation. On December 14, 2012, Hockley's five year old son, an autistic child named Dylan, was gunned down in his classroom in the Sandy Hook Elementary School shooting. Dylan, a shy and adorable ...

What Union is Reading: February 2018

March 3, 2018

It is said that you can tell a lot about a person by what they read but can you tell as much about a community by what they read? In this second month of our look at what Union is reading we have in Adult Fiction, Harlan Coben’s “Don’t Let Go” falling to number four and being replaced by “Rooster Bar” by John Grisham in the top spot. In Juvenile, Jeff Kinney ...

Hillary Clinton to Speak at Rutgers on Mar 29 - Sign Up for Tickets on Mar 12

March 8, 2018

NEW BRUNSWICK - Hillary Rodham Clinton will discuss American democracy and its institutions, her political career and her role in the women’s political movement during a public conversation March 29 hosted by the Eagleton Institute of Politics at Rutgers University-New Brunswick.

Clinton, a former U.S. secretary of state, U.S. senator and presidential candidate, ...

Brown Faces Life in Brendan Tevlin Murder Case

NEWARK, NJ — In the case against Ali Muhammad Brown, who was charged with the murder of 19-year-old Brendan Tevlin of Livingston, acting Essex County prosecutor, Robert Laurino announced on Tuesday that Brown pled guilty before Hon. Ronald Wigler, judge of the Superior Court. 

Brown fatally shot Tevlin at a stop light in West Orange on June 2014 after the Seton Hall ...

Commemoration of Jay Kielwasser, Animal Control Officer

March 16, 2018

UNION, NJ – A commemoration of the late Jay Kielwasser's work as Union’s Animal Control Officer took place at Wednesday evening’s Board of Health meeting.

Board President Jackie Carter said Kielwasser, who passed away in April, was the first Animal Control officer appointed by the Board of Health. 

“You really don’t know how someone ...

Letters to the Editor

Proud to support Tom Malinowski for Congress

March 9, 2018

Every single day, whether I want to be or not, I am reminded how important it is that Democrats gain control of the House of Representatives in November and check Donald Trump. Fortunately, there is a terrific candidate in New Jersey's 7th Congressional District who can beat incumbent Leonard Lance. That candidate is Tom Malinowski.

I'm a lifelong New Jersey resident -- including ...