Business & Finance

“Success with LinkedIn” Workshop to be Held in West Orange by the Small Business Development and Affirmative Action Office

15602bdaff36bf8bfd90_5891ea92a3a11b04803d_Small_Business_6.jpg
15602bdaff36bf8bfd90_5891ea92a3a11b04803d_Small_Business_6.jpg

WEST ORANGE, NJ – A free workshop called, “Success with LinkedIn,” is being offered for small businesses owned by women, minorities, veterans and the LGBTQ community, on Feb. 18, at 10 a.m., at McLoone’s Boathouse Restaurant, which is located at 9 Cherry Lane in West Orange. The workshop is the latest event being hosted by the Essex County Office of Small Business Development and Affirmative Action to empower these types of business owners to strengthen and expand their businesses. Admission is free, but reservations are required. To reserve a space or for more information, call 973-621-2011. Limited space is available and reservations will be made on a first-come, first-served basis.

“Our Office of Small Business Development and Affirmative Action is committed to promoting opportunities for small-, women-, minority-, veteran- and LGBTQ-owned businesses,” said Essex County Executive Joseph N. DiVincenzo, Jr. “Seminars such as ‘Success with LinkedIn’ are part of our on-going effort to make information more accessible and create additional avenues to assist small, women and minority businesses as they look to grow their businesses.”

LinkedIn is a business-oriented social networking service that is mostly used for business networking. Job holders, job seekers, employers and headhunters are able to create profiles and make business connections on the site. The goal is to make many connections and determine which ones can be contacted for introductions to other users. Job seekers can search job posts and look for people to meet and for business opportunities. Employers can list jobs and search for potential candidates. Other users, with jobs, can seek people to do business with, look for clients, sponsorship opportunities, and catch up with new and old colleagues. The relationships are tiered, according to how well people know one another and this determines how they can contact one another. It they are directly contacted, they can contact one another immediately. If not, they need to contact a person with a second- or third-degree connection, or contact someone with this type of connection who can make an introduction.

Sign Up for E-News

LinkedIn can also be used to promote one’s business and/or services. It is also a platform people can use to look like experts in their fields. They can post relevant articles, offer opinions on topics and join discussions where they can add meaningful content.

In addition, the site offers users the chance to create profiles, add links to websites, portfolios and other types of work products, ask colleagues for written recommendations and much more.

“Today’s marketplace is very competitive and small, women, minority, veteran and LGBTQ owners have to be creative and embrace technology and social media to advertise their business and promote themselves,” said Deborah E. Collins, Esq., director of the Office of Small Business Development and Affirmative Action. “Using LinkedIn is a good means to develop professional relationships and identify new clients.”

Attendees at the Feb. 18 event will learn how to leverage LinkedIn to increase visibility and expand networks; promote brands to a larger audience of potential clients; and they will learn will three key strategies to succeed on LinkedIn in 30 days.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Verona/Cedar Grove

Parsippany septuagenarian becomes NJIT's oldest engineering grad

May 23, 2018

NEWARK, NJ - It was about five minutes after Robert Dresnack’s Water Resources Engineering class had begun when a septuagenarian poked his head into the room at NJIT. Puzzled, the professor inquired, “May I help you?”

In fact, he could. “I’m a student in this class,” replied Chris Antholis, then 72, who was six years into his quest to earn a Bachelor of ...

Cedar Grove Police Blotter

May 21, 2018

May 14, 2018 – May 20, 2018

On May 14, 2018 at 5:57 p.m., Ptl. Michael Passafiume stopped a vehicle without a front license plate and tinted windows. A subsequent investigation led to the arrest of the 36 year old male driver from Paterson for driving with a suspended license. He was processed and released with a summons to appear in municipal court.

On May 15, 2018 at 8:31 a.m., Ptl.

Community Sends Thoughts and Prayers to East Brook Middle School, Paramus Strong

May 17, 2018

PARAMUS, NJ – Around 10:30 AM Thursday morning, a bus filled with East Brook Middle School 5th Grade Students was involved in a motor vehicle accident along I-80 in Mount Olive, NJ. The students were enroute to Waterloo Village for a class field trip. It was initially reported that the bus had collided with a dump truck causing the bus to roll into the median and dislodge from its ...

Cedar Grove Junior Football and Cheer Registration Now Open

May 23, 2018

 

BECOME A PART OF OUR PANTHER

FOOTBALL AND CHEER FAMILY AND ...

SAVE NOW!

Registration is Now Open!

REGISTER ONLINE TODAY AND RECEIVE EARLY-BIRD DISCOUNTS!

By registering your child today, you will save $20 per child and a sibling discount of $45!

LIMITED TIME ONLY!

WWW.CEDARGROVEPANTHERS.COM

 

The Cedar Grove Junior Football and Cheer Program creates ...

'Turning Off the Morning News' brings comic twist

‘Turning Off the Morning News’ tackles today’s issues with a comic twist

By Liz Keill

PRINCETON, N J – Despite the late night comics, no one quite captures the insanity of the political/social status world like Christopher Durang.

His latest play, “Turning off the Morning News” hit the ground running.  John Pankow as Jimmy addresses the audience, ...

'To Kill a Mockingbird' Sustains Timeless Appeal

SUMMIT, NJ – The Summit Playhouse provides a stellar production of a much loved classic, “To Kill a Mockingbird.”

The Harper Lee novel, later a Gregory Peck film and now a stage production, retains all the warmth, intensity and integrity that made it such an appealing hit in the 1960s. And there will be a new production on Broadway in December with a script by Aaron Sorkin ...