BELMAR, NJ — Belmar’s third annual Pirate Walk will come ashore in the center of downtown this Saturday, June 15.

From noon to 4 p.m., Pyanoe Plaza will serve as the hub for the Belmar Business Partnership-sponsored event, which will feature swashbuckling action, songs of the sea, a free treasure hunt for children and gift auction for adults, and a first-ever costume contest for lads and lasses of all ages with prizes provided by Belmar businesses.

There also will be face painting by Dot Your Face Children’s Entertainment and other activities for children. In addition, participating Belmar businesses in the downtown district, as well as on Route 71 and along Ocean Avenue, will be offering specials for landlubbers and salty dogs alike.

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Watch for more prize announcements and activity updates in TAPinto Belmar/Lake Como — right up until the Pirate Walk kicks off on Saturday, June 15 at noon.

Back by popular demand will be two regionally recognized groups that will entertain attendees with glimpses into the golden age of piracy — the Valhallas Pirates, which will engage the crowd with its lively re-enactments of sword fights and other amusing antics, and the Sea Dogs, a musical group that offers performances of traditional sea shanties and other whimsical songs of the sea.

Also making an encore appearance will be the Schooner Pursuit Historical Society, a group of historical interpreters who are starting a living history museum about the privateers during the Revolutionary War.

And for the first time, there will be a costume contest for everyone who comes dressed for pirate pageantry. Prizes will be awarded to boys and girls separately in the following age categories: 1- to 4-year-olds, 5- to 7-year-olds, 8- to 10-year-olds, 11- to 13-year-olds and 14- to 17-year-olds. There also will be top honors for best adult female and male, best couple and best family or group.

“We are pleased to once again bring this family event to Belmar,” said event coordinator Pat Tecza, chairperson of the BBP promotions committee and owner of Nostalgic Nonsense Vintage Clothing at 903 Main Street. “While the region’s most popular pirate groups are returning for their third year, we are introducing our costume contest as a way to get everyone in the spirit for this afternoon of pirate fun."

Free registration kicks off at 11:30 a.m. at Pyanoe Plaza, situated at Main Street and Ninth Avenue. Rain date is Sunday, June 2.

For more information, contact BBP, the nonprofit corporation that manages the borough’s Special Improvement District, at or 732-894-9022.


Here’s a sneak peek at what businesses will be reveling in the merriment of the fun-filled day.

Establishments participating in the treasure chest hunt open to youngsters up to age 10 include:

  • Beach Haus Brewery 
  • Beach Music Studios 
  • Creativity Lab
  • Don's Pizza King
  • Hazel Boutique
  • Hoagitos
  • Go Play-Retro Arcade
  • JB Couture Cupcakes
  • Lofidelic Records 
  • Main Street Donuts
  • Midnight Candle Company
  • Nostalgic Nonsense Vintage Clothing
  • Pro Skateboard Shop
  • Sonny's Grille
  • Sweet!
  • Sweet Tease Tea Room
  • Taylor's Hardware

Establishments donating items to the potpourri of “swag bag” prizes for the costume contest will be:

  • Pro Skateboard Shop
  • Don's Pizza King
  • Go Play Retro Arcade
  • Hazel Boutique
  • JB Couture Cupcakes
  • Main Street Donuts

Judging will begin at about 3:15 p.m. in Pyanoe Plaza.

Businesses that are contributing to the free gift auction are:

  • La Dolce Vita: $100 gift certificate
  • Klein’s Fish Market and Waterside Cafe: $100 gift certificate
  • Taylor Hardware/Belmar Business Partnership: A beach chair with two Belmar annual beach badges (a $190 value)

The drawing will take place at about 3:45 p.m. in Pyanoe Plaza.