Business & Finance

22-Year-Old Caldwell Resident Franchises Frutta Bowls in Livingston

e893e0bfb1f99ea7a8e5_IMG_1408.jpg
f3339f87372cd7115cca_IMG_1402.jpg
3a4ff88a35c09a7d4302_IMG_1396.jpg
1338f5964249aede25f0_d5584b12d1853d65c991_IMG_1419.jpg
e6754d0b9a03194d2172_IMG_1401.jpg
e893e0bfb1f99ea7a8e5_IMG_1408.jpg

LIVINGSTON, NJ — The Livingston Area Chamber of Commerce and members of the Livingston Township Council helped cut the ribbon at Livingston’s new Frutta Bowls, recently franchised by two 22-year-old girls who are enthusiastic about bringing natural and nutritious bowls, smoothies and more to the community.

Morgan Mason of Cranford and Gionna Marotta of Caldwell, graduated together in May from Drew University, where they met founder and chief executive officer (CEO) Brooke Gagliano. Pat Gagliano, Brooke’s father, said she founded the company at 23 years old and has now sold more than 100 franchises—with the most recent locations in Livingston, Marlboro and Tuscaloosa, AZ.

“We’re moving pretty quick, they’re opening about one a month right now,” said Pat, who was at the ribbon cutting in Livingston. “We’re really exciting about this Livingston store because these two young entrepreneurs just graduated college and are thrown right into the real world and they’re doing a great job running the store so far. They’ve got a bright future. We’re very fortunate to have them as part of the Frutta Bowls team, and what we call the Frutta Bowls family.”

Sign Up for E-News

He said the business primarily owned by young entrepreneurs because his daughter is all about helping out young women like herself. In fact, the most recent franchise, located in Marlboro, is also owned by a 22-year-old girl, who Pat says is doing so well that she is in the process of opening up a second location.

Mason and Marotta began the process of opening the Livingston location about a year ago and have had an overwhelming amount of support from the Livingston community so far, they said.

“From what I’ve seen, especially with all of the parents coming in, they were like, ‘you have no idea how much we needed this here,’” said Marotta. “I think that it’s almost the places you wouldn’t expect that this would do so well in. We could have gone to a Morristown, we could have gone to a Short Hills, but doing this in such a close-knit community just made more sense.”

Marotta’s parents grew up in Livingston and her father owns the building where Frutta Bowls is now located, so she knew it would be a perfect location. By hiring about 40 young local kids to work at the store, the girls also hope to inspire others.

“Brooke taught us about leadership and discipline and I think that was really important,” said Mason. “When it came to figuring out what we were doing after college, it was almost a no brainer. We trusted her with this process and it was definitely a great decision.”

Councilman Al Anthony was enthusiastic about seeing more and more health and fitness ventures in town, stating that Livingston is a “smart community that knows the undeniable benefits of good nutrition and exercise in their lives.”

“This astute awareness coupled with the fact that the national trend of retail is geared more towards services than goods, especially businesses that offer food, exercise, and experiences that can complete well with the internet with the added benefit of carrying little inventory,” he said. “Our town council, Business Improvement District (BID) and chamber of commerce always welcome these and all businesses to Livingston, which provide varied choices to our residents and we wish them the best of luck."

Frutta Bowls is located at 142 South Livingston Avenue in Livingston. To learn more or to see the menu, click HERE

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

West Essex

Free Class at CylcleBar Livingston to Support Sustainability

June 22, 2018

LIVINGSTON, NJ — Join us at CycleBar Livingston for Uplift Humanity's first charity event! In addition to getting your sweat on for FREE, you can learn about about how we are using a sustainability-first approach to solve poverty in developing countries around the world. Meet our Board and Founder and get information on volunteer opportunities.

We've partnered with ...

Deegan Dental Implant Special!

WEST ORANGE, NJ - OUR NEW DENTAL IMPLANT SPECIAL OFFER WILL GIVE YOU REASON TO SMILE!

Deegan Dental is happy to announce our New Dental Implant Special Offer that covers a single Complete Tooth Replacement (including the Implant, Stock Abutment and E-max Crown) for only $2,200 per Implant; a Great Value compared with our usual $4,000 fee!

Dental Implants look and feel like your own ...

Men’s Shul Softball League Unites in Livingston to Support Parkland Community

June 23, 2018

LIVINGSTON, NJ — The Men’s Shul Softball League, consisting of teams from temples throughout Livingston, West Orange, Short Hills and other neighboring communities in Essex and Morris counties, gathered in Livingston prior to regular play on Sunday morning in support of Make Our Schools Safe, an organization started by the parents of a Marjory Stoneman Douglas (MSD) High School ...

Upcoming Events

Carousel_image_84a90ab7ab886a6c6979_lbi_sosc_june_25_2018_02

Mon, June 25, 9:00 AM

Anthony Santomauro, North Caldwell

Legends Baseball “School’s Out Baseball Camp”

Education Health & Wellness Other Sports

Carousel_image_84a90ab7ab886a6c6979_lbi_sosc_june_25_2018_02

Mon, June 25, 9:00 AM

Anthony Santomauro, North Caldwell

Legends Baseball “School’s Out Baseball Camp”

Education Health & Wellness Other Sports

Carousel_image_f6336b4ae60182e89776_roseland_library_logo

Mon, June 25, 10:00 AM

Roseland Public Library, Roseland

Walking for Fitness

Winners of 19th Annual Gaelen Juried Art Show & Sale Announced

June 21, 2018

WHIPPANY, NJ - Winners of the 19th annual Gaelen Juried Art Show & Sale were announced at the Opening Reception on Sunday, June 10.   The show will run through Sunday, July 29 at the Gaelen Gallery West, Aidekman Family Campus, 901 Route 10 East, Whippany.

Awards were presented at the Opening Reception for Best in Show and Best /Honorable Mention in the following categories: ...

Obituaries

Mar 23, 1932 - Jun 2, 2018
Obituary - Donald J. Cooney, March 23, 1932 to June 2, 2018 Donald J. Cooney, 86, of North ...
Read more

A Special Thank You For Helping Us Weather The Storm

June 18, 2018

About a month ago, on May 15, 2018, something happened to me and my family that changed our lives. An act of God, apparently a “microburst,” tore through our front yard, and uprooted an approximately 19,000 pound tree. The tree fell into my 8 month old’s bedroom destroying the entire structure of our home.

My husband, with what I call divine intervention, told us to go ...

Sobel & Co. Valuation Practice and EAC Valuations LLC Merge

“We are pleased to announce that EAC Valuations PA has joined the Sobel & Co. Valuation Practice to create Sobel Valuations LLC, a wholly owned subsidiary of Sobel & Co.,” said Alan Sobel, managing member of the firm.

“From the first time Frank Merenda, president and CEO of EAC Valuations, met with the Sobel & Co. valuation team, we quickly recognized the power of ...

My So-Called Graduation

The last of my children graduated from high school.  

 

My son and daughter threw their caps high into the air and cheered their liberation from one symbolic institution before contemplating their matriculation into other, much larger institutions significantly further away.  

 

Or at least far enough away that they won’t be needing rides home from ...