Police & Fire

“Drive Sober or Get Pulled Over” Campaign Begins in West Essex Area

WEST ESSEX AREA, NJ — Several local police agencies recently began the state’s largest annual drunk driving crackdown, the 2017 “Drive Sober or Get Pulled Over” Statewide Labor Day Crackdown.

During the campaign, which concludes on Sept. 4, local and state law enforcement officers will be conducting sobriety checkpoints and roving patrols targeting motorists who may be driving while impaired by alcohol or drugs.

“Drive Sober or Get Pulled Over” is a national campaign designed to raise awareness about the dangers of drinking and driving through high-visibility enforcement backed up by educational activities including national radio and television advertisements, posters, banners and mobile video display signs. The campaign looks to curtail impaired driving during the busy summer travel season, including the Labor Day holiday period.

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“Despite years of enforcement and public awareness efforts, too many people still make the unfortunate decision to get behind the wheel while impaired,” said Gary Poedubicky, Acting Director of the NJ Division of Highway Traffic Safety. “Nearly 30 percent of all motor vehicle fatalities in New Jersey are alcohol related. This is a zero tolerance campaign. If drivers are caught operating their vehicle while impaired they will be arrested.”

As part of the initiative, the Division of Highway Traffic Safety provides grants to local police agencies throughout the state to run the two-week campaign. During last year’s crackdown, participating agencies made 1,649 DWI arrests. 

Law enforcement agencies participating in the Drive Sober or Get Pulled Over 2017 crackdown offer the following advice:

  1. Those who plan to drink should designate a driver—someone who will not drink alcohol—before going out.
  2. Take mass transit, a taxi or ask a sober friend to drive home.
  3. Spend the night where the activity is held.
  4. Always buckle up, every ride, regardless of seating position in the vehicle. The seatbelt is a rider’s best defense against an impaired driver.

Those who are intoxicated and traveling on foot are encouraged to take a cab or have a sober friend or family member drive them to their doorstep.

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