WEST ORANGE, NJ - Mt. Pleasant Elementary School in West Orange is hosting its first-ever Color-A-Thon event on Saturday, Oct. 15, at 10 a.m., at the school, located at 9 Manger Road. The public is invited to participate and/or sponsor the school in this endeavor.

Monies raised will benefit the fifth-grade class by offsetting costs for their yearbook, graduation and more.

Click HERE to participate or make a donation. Those seeking to earn an event t-shirt, race bag and color pack, must register with a $30 donation by Sept. 30. Items will also be available for purchase on the day of the event.

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Each year, like most schools in West Orange, Mt. Pleasant holds events to raise money for the fifth grade class including a Valentine’s Day Dance, a Halloween celebration, Family Fun Day and more, where concessions or other items are sold to benefit the class.

“The cost of the fifth grade activities can become a burden for some families,” said Tracey Brosnan, who has organized the event for the school. “Holding fundraising activities throughout the year helps offset some of these costs to ensure that all of the fifth graders can participate.”

“A Color-A-Thon is a fun way to raise money,” said Emily Garber, whose twins attend the school.

Garber recently spent a day at the school, dressed head-to-toe in rainbow items including a tutu, wig, sunglasses, and scarf to encourage student enthusiasm for the event.

All students are asked raise $30 in donations to participate, and they are provided with a personalized website where they can share their enthusiasm and raise money via emails, Facebook, Twitter, LinkedIn and more, Brosnan explained.

There are incentives for the amount of money raised and the more the students raise, the more free prizes they get to wear and use at the event. Prizes include color packs, t-shirts, bags, sunglasses, tutus, wacky wigs, fog horns, a hammock and more.

“But the best prizes of all are how much money is raised to offset costs for fifth grade events and the memories made at the event,” said Brosnan.

According to Brosnan, on the day of the event, the participants will arrive donning event t-shirts and the prizes they have gained through fundraising efforts. There will also be a table at the event where participants can buy some of these items including tutus, color packs, wigs and sunglasses.

The participants will then run around a charted course, with parents and guests strategically placed throughout the course, tossing color from event packets on the runners and walkers. The color dust used is safe, non-toxic and washable.

“The kids love it when they are doused with color, and the event makes for great colorful photos,” said Brosnan. “We have a great West Orange photographer, Justin K. McClure, who has donated his time to photograph the event and create an online photo gallery, where participants can go to see all of the photos and purchase some as memories of the event.”

“There will also be music and lots of water,” she added. “DJ Jason of Dan’s Music Studio in West Orange, has graciously donated his services as a DJ for the event; and Argyle Marketplace in Livingston will be donating water bottles to keep everyone hydrated.”