WESTFIELD, NJ —Ron Bansky & Associates Allstate Agency is about more than the broad range of products for insurance protection and financial needs it offers—it’s about the people in the community where they live and serve.
“I just think it’s very important for a business owner to give back in the town you’re in, and it’s more important for me because I live here,” said Bansky, who has been in the insurance business since he was 18. He moved to Westfield and opened his office here in 1999.
“I really like the area. It’s a tight-knit community and very family-oriented. People here genuinely care about each other,” said Bansky. “There’s always something going on. There’s always an activity you can get involved in.”
Bansky himself is certainly involved. Among other things, he is a member of the board of trustees for Liam's Room, a member of Safe Kids Worldwide's Union County Chapter, a coach for the Westfield Soccer Association, a Westfield High School Boosters sponsor and a supporter of Childrens’ Specialized Hospital, all of which explains why he is an Allstate Helping Hands in the Community Award Winner.
“It’s neat to see how local people getting together can make such a huge difference,” said Bansky, who encourages his staff to get involved in the community in their own ways. “Anything we can do to tie in to what’s going on locally,” he explained.
Caring about people is part of why Bansky loves his job helping families and small businesses get the coverage they need. As a full-service insurance agency specializing in protecting families with auto, home, personal umbrella and life insurance, the goal of Bansky & Associates is to earn loyalty and referrals by not only providing needed coverage at competitive rates but also by developing customers’ relationships with their team of local, experienced insurance professionals.
Once customers have the things that are most important to them insured, Bansky helps them get ready for tomorrow. “We want to partner with them and make sure they’ve got their needs taken care of,” he explained.
Two people on staff are dedicated to working with individuals and families, with life insurance, retirement planning and planning for children’s education among the services they offer.
For small businesses, other associates can help with elements including insurance benefits, life insurance for key employees and business planning.
The office was recently awarded a Premiere Agency Designation Award given for excellent customer service experience, and they’ve been recognized by the Greater Westfield Area Chamber of Commerce, as well.
Though reluctant to brag about his awards, Bansky told TAP, “It shows that we’re doing things the right way.”
Another tell-tale sign? The business has grown quite a bit from word of mouth. “I feel good about that. Our staff does, too,” said Bansky.
Bansky’s customers feel connected to the agency. “We try to communicate as much as we can with our customers,” said Bansky. “We make sure they’re aware that we’re here for them.”
Through his job and his outreach in the community, Bansky has gotten to know many people in the Westfield area.
“It’s kind of nice that I see a lot of familiar faces everywhere I go. Developing relationships with our customers is very important,” he said. “We really want our customers to see us as a trusted advisor. We care about them as individuals and we care about the community.”
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