WESTFIELD, NJ - If shopping for holiday gifts usually stresses you out, forget driving to the mall and shop in your backyard, instead. That’s the message from the mayor’s office and the Downtown Westfield Corporation (DWC) this season. With Westfield’s combination of friendly independent shops and restaurants as well as many favorite chains, “There’s just no place like it,” said Sherry Cronin, Executive Director of the Downtown Westfield Corporation.

“You get service here that you couldn’t necessarily get from a mall,” said Cronin, as well as entertainment—on Saturdays, musicians and costumed carolers serenade shoppers, and a quartet entertains on Thursday evenings. “It makes it very festive when you’re walking around here,” she said.

And if you see some things you want for yourself? Just grab one of the customized wish lists available at downtown shops and at westfieldtoday.com that let you tell loved ones exactly which items you covet and where to pick them up.

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Until December 24, you can enter DWC’s “Miracle on Elm Street Shopping Spree” drawing for gift cards to downtown Westfield businesses and restaurants. Print out the form from westfieldtoday.com or pick one up at a downtown shop and place it in one of the special boxes at Elm Street and East Broad Street or South Avenue and Summit Avenue.

Waiting until the last minute? From December 20 through 26, procrastinators will be rewarded with free downtown parking in metered spots and in lots.

Until New Year’s Day, shoppers can take advantage of some of the best sales and shopping events Westfield has to offer:

December 8:

CoolVines will host a gift wrap party from 5pm until 8pm. Free wine tasting, snacks and help building custom gift baskets.

December 9:

Hip Thrift will host an evening of “Baubles and Bargains,” from 7pm until 9pm featuring Silpada jewelry. Enjoy sweets and treats and receive 15 percent off any item in store with any purchase.


Adlers Jewlers: Receive a free gift with all Pandora Jewelry purchases during the month of December.

Dave Rossi Photography: Free add-on portrait session with each paid session and 20 to 50 percent off photo holiday cards, prints, framing and copy and restoration of photographs until December 15. Receive 30 percent additional value on gift cards purchased before December 30 to be used after January 1.

Eileen Fisher: Take an additional 15 percent off sale merchandise now through December 24.

Facial Reality Spa and Salon: Purchase a gift certificate of $80 or more and receive an additional $20 gift certificate to use toward a luxurious body treatment or a relaxing foot treatment.

Home Economics Consignment Store: Spend $50 and receive 20 percent off any single purchase. 

Juxtapose Gallery: All during December, receive a 15 percent discount on all holiday framing.

On The Side Day Spa: Purchase $150 in gift cards until Christmas Eve and get a free gift, while supplies last.

Rockn’ Joe Coffeehouse + Bistro: Donate a new pet toy, bed, food or container of treats to their “Pets Rock Donation Drive” between December 5 and 23 and get a free cup of coffee.  

For more sales, events and information, visit www.westfieldtoday.com.

All photos provided courtesy of Downtown Westfield Corporation.