Business & Finance

Yorktown Small Businesses Offer Special Deals This Holiday Season

YSBA founder and president Bob Giordano, left, is joined by small business owners and elected officials at the "Put Your ALL into Shopping Small" kick-off event Saturday.
SHRUB OAK, N.Y. - The Yorktown Small Business Association's “Put your ALL into Shopping Small Program” kicked off Saturday, Nov. 28, at the Shrub Oak Plaza shopping center.
The program, which runs the entire month of December, includes special offers and promotions, such as free raffle tickets, from select small businesses. Green balloons and green balloon posters outside the stores and restaurants indicate participating businesses.
A grand prize of $500 cash, merchandise and gift certificates from various participating businesses worth thousands of dollars will be raffled off on New Year's Day, according to YSBA founder and president Bob Giordano.
“Local small businesses are the fuel that powers our economic engine and our community," Giordano said. “It is important for our residents to patronize our local merchants, who are so important to the economic vitality of our community.”

Shoppers must patronize participating businesses in order to qualify for the free raffle tickets. Requirements for free raffle tickets are set and provided by each participating business.
Interested businesses, upon request, will receive a package including flyers, balloons, decals and posters.
Giordano was joined at the kick-off event by Councilman-elect Ed Lachterman, Town Clerk-elect Diana Quast and Highway Superintendent Dave Paganelli present, who encouraged residents to patronize local small businesses.
Paganelli, a former owner of Travelers Rest restaurant, said: “As a former small business owner and a member of the YSBA, I understand how important it is to support our local small businesses all year long. I encourage our residents to give their all into shopping small.”
Small business owner and Councilman-elect Ed Lachterman said: “Small businesses account for 60 to 80 percent of all new jobs every year over the past decade. Sixty-percent of the money spent in small business stays in the community. We need to embrace the small businesses and support them the way they support us.” 
The YSBA is offering this program at no cost to all Yorktown local small businesses. All you have to do is contact the YSBA ( or 914-874-4347) and request the package. Enrollment will continue until December 15.

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