Bruce the Blog

The Millennial Guide to Shopping

My 27-year-old daughter, Elissa, asked me what I wanted this holiday season. My choice was one of those newfangled, voice-activated digital doodads disguised as an unassuming sound speaker but which otherwise behaves like the late, great Robin Williams’ Genie from Disney’s “Aladdin.” “Your wish is my command!”

Already knowing the two dominant brands in this category are Amazon Echo and Google Home, each of us started researching the best choice and the best bargains.

Elissa danced her fingertips across an iPad to research the devices and comparison shop.

Sign Up for E-News

The following day, I grabbed an incoming email I spotted on my iPhone that pitched a deeply discounted price for the Google Home and I instantly fired it off to her in a text message. Since I’m a Google geek and the critical consensus says Echo is better suited to home automation applications, which we don’t indulge in at the moment, I went with Google Home.

Elissa’s a millennial. I’m a baby boomer. Yet each of us deployed the same shopper’s path to research a planned purchase. Millennials, unsurprisingly, are leading the way in how we shop today, which is rapidly changing from how baby boomers grew up shopping back in the day.

Remember the Sears catalog, thick as a phone book? Or the phone book itself, for that matter, the one with the yellow pages of business listings we would flip through to find the best purveyor to patronize?

• To read more from this story in the newspaper, please request a FREE subscription to Yorktown News by clicking on the following link: http://www.halstonmedia.com/requestors/yn_requestor.pdf

The opinions expressed herein are the writer's alone, and do not reflect the opinions of TAPinto.net or anyone who works for TAPinto.net. TAPinto.net is not responsible for the accuracy of any of the information supplied by the writer.

TAP Into Another Town's News:

You May Also Be Interested In

Sign Up for E-News

Yorktown

Finding Meaning in Life

A recently published article by behavioral scientist, Clay Routledge, points out an alarming increase (25 percent) in suicides over the last 19 years, which applies across ethnic and racial lines. The question that plagues him is why? This is not the first time this exact issue has been raised.

The year 1880 was witness to a similar upturn in suicides in Europe, so much so that scientist, ...

Rage Cycles

The background news of politics each week seems to grow louder and louder, with every activity of the Trump administration creating hysteria, and denunciations, or comparisons to Nazis or other fascists. 

In the last few weeks we have seen the immigration crisis at the border, which made seasoned news media compare Trump to Hitler directly, only to be replaced last week with hysteria over ...

A (Burnt) Toast to Love and Marriage, on the Rocks

In its first few moments, sitcom-style comedy “Clever Little Lies” grabs audience attention right away, with one of the most revealing wardrobe changes you’ll ever see on stage. It is done modestly but just provocatively enough to elicit vocal appreciation from amused patrons.

The fast-paced play, starring Richard Kline of TV comedy classic “Three’s ...

Introducing Yorktown Heights

July 11, 2018

So, it appears our small community was thrust into the spotlight earlier this month in a most unexpected way.

A little-known Congressional candidate pulled off a major upset in her Democratic primary and became an overnight celebrity. Before this, our biggest claim to fame was that we had a funny police department that liked to make jokes on Facebook.

Alexandria Ocasio-Cortez, whether she ...

The Adventures of Superdog

I was always very impressed that my dog could bark on command and come when I called his name, until I read in the newspaper about a dog that saved his owner’s life by calling 9-1-1. Apparently, when his owner had a seizure, the dog pushed a speed-dial button for 9-1-1, barked into the receiver for help, and then opened the door when the responders arrived.

Honestly, though, it’s ...

If You See Something, Say Something

July 11, 2018

I am writing this letter because I see something different with the new Yorktown Town Board. I see an open government instead of a dictatorship with rubber stamps. I see the new Town Board working together for the best interests of the residents in Yorktown.

The auditor suggests in his report to not start a capital project without having the money first. A bad example is the Granite Knolls ...

Upcoming Events

Carousel_image_4e4c638eba7b9d057333_782289e382fb71551284_bocce_open_play_6-19-18

Thu, July 19, 7:00 PM

Yorktown Heights

Bocce Open Play

Sports

Sat, July 21, 12:00 PM

Club Fit, Jefferson Valley

Yoga for Women with Cancer

Health & Wellness

Yorktown Residents Named Ambassadors of Support-a-Walk

July 12, 2018

Two Yorktown residents have been named Walk Ambassadors for the Annual Support-a-Walk organized by Support Connection, a non-profit organization that provides support and services to people battling breast or ovarian cancer. This year's walk will take place on Oct. 7 (rain or shine) at FDR State Park.

Mary Heagle, Mohegan Lake

Heagle’s experience with breast cancer began when her ...