Sign Up for E-Calendar

Parkland

Calendar of Events: Parkland

TAP Into Another Town's News:

TAP Into Another Town's News:

Sign Up for E-Calendar

Parkland

Drawing the Line Between News and Content Marketing is Key to Publisher Credibility and Success

NEW PROVIDENCE, NJ — Publishers invest significant time and financial resources in building their audience. No one has the right to have their content placed in front of the audience you’ve built. Public relations firms and others say their content is newsworthy and they get paid a lot of money to try to make that case to publishers every day.

Drawing the line between news and ...

TAPinto CEO Michael Shapiro Discusses Local Marketing in a Digital World

NEW PROVIDENCE, NJ — TAPinto Founder and CEO Michael Shapiro was a recent guest on Sergeant Marketing's Milestone Mindset Live speaking about Local Marketing in a Digital World. The series helps viewers attract and retain clients and donors.

Shapiro and host Nancy Sergeant talked about a number of topics, including the value of local marketing in the post-pandemic economy, how ...

TAPinto Publisher Bobbie Peer Receives Boy Scouts of America Patriots' Path Council Tribute to Women Award

BERKELEY HEIGHTS, NJ — Bobbie Peer is a business owner, a networker, a marketer and a survivor.

"I am a single mother and I made it," Peer said. "I work hard, I'm passionate about what I do and I form relationships. I am a success."

Peer, the publisher of five TAPinto sites, recently received a Boy Scouts of America Patriots' Path Council Tribute to ...

TAPinto CEO Michael Shapiro Discusses Future of Local News

NEW PROVIDENCE, NJ — TAPinto Founder and CEO Michael Shapiro was a recent guest on the "What Works - The Future of Local News" Podcast from Northeastern University’s School of Journalism.

Shapiro talked about how TAPinto was formed, the current successes the company is seeing and plans for the future.

You can hear the discussion here.

For more information about ...